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剑桥商务英语中级-150及答案解析.doc

1、剑桥商务英语中级-150 及答案解析(总分:85.00,做题时间:90 分钟)一、READING(总题数:0,分数:0.00)二、PART ONE(总题数:1,分数:7.00)AYou will be in charge of our global business within specific countries and will have a good understanding of international distribution, possibly based on previous experience, plus the ability to work in markets

2、 that are highly varied in their culture. You will be fluent in a second language, be willing to travel extensively, and preferably have a degree.BYou will be based at our headquarters in London. You will select and order stock from our suppliers in Italy. You will need to predict fashion trends and

3、 build a strong relationship with our Italian office. You will have gained your buying experience in womens fashion and will hold a degree in design with a business studies component.CYou will be head of the legal office, and your work will include managing the office IT network, typing reports, mai

4、ntaining diary and supervising another staff member. You will need good organizing skills in order to keep ahead of a varied workload. You will be dealing with senior executives and government officials, so a mature and efficient manner is essential.DYou will be dealing with budgetary planning, cont

5、ract negotiations, local marketing and effective administration. You will communicate constantly with our main office using the latest technology. Your experience could be from any business sector but you should enjoy outdoor life and will ideally possess an estate management qualification.(分数:7.00)

6、1).You will be responsible for operating a computer system.(分数:1.00)填空项 1:_(2).You must be able to foresee what people will want to wear.(分数:1.00)填空项 1:_(3).Your colleagues are from many different countries and cultures.(分数:1.00)填空项 1:_(4).You will have a qualification which involves two subject ar

7、eas.(分数:1.00)填空项 1:_(5).It is necessary for you to have worked in this sector before.(分数:1.00)填空项 1:_(6).You will need to keep in touch with the head office of the organization.(分数:1.00)填空项 1:_(7).The advertisement requires you to have a suitable approach to important people.(分数:1.00)填空项 1:_三、PART T

8、WO(总题数:1,分数:5.00)Tips for Attending a Trade FairA trade fair is an excellent way of generating new business for companies both large and small, and offers many advantages, such as obtaining sales leads, competitor intelligence, and learning more about industry development and trends. A trade fair sh

9、ould be seen as an integral element of an overall sales and marketing campaign. Companies that fail to plan their participation carefully could find exhibiting costly and unproductive A number of fundamental decisions should be taken in advance.A standing manager should be appointed from the start.I

10、f a new product launch is planned, for example, a good-sized demonstration area is needed with facilities for taking and following up leads.Forward planning of budgets is essential. (8) A trade fair is an ideal and highly effective platform for new product launches. (9) Make sure that you plan to us

11、e your exhibition as a focus for presenting something new either about your products/services or your company and ensure that you publicise any newsworthy information to maximize interests.Trade journals are keen to publicize new products and services, and often compile special preview issues prior

12、to an exhibition. (10) (11) The guides produced by some exhibitions offer detailed information on all promotional opportunities around the show.Michael Hanks, Marketing Director of ADC Exhibitions says: “We realize how vital it is for exhibiting companies to plan ahead of an exhibition. We do our ut

13、most to encourage our exhibitors to maximize on their participation in an event. (12) “ A. Lead times for publications can be anything from 6 to 24 weeks before publication and it is essential that details are sent in time. B. Meetings on pre-show activities should be held to ensure all personnel ar

14、e clear about recent developments. C. Research by the Exhibition Marketing Group shows that 61% of visitors are attracted to exhibitions by new products and technology. D. The costs of exhibition space, transportation, and other related issues need to be considered well in advance. E. The success of

15、 any show is greatly influenced by the way exhibitors market themselves. F. A number of exhibition organizations also provide free guides and services. G. A number of fundamental decisions should be taken in advanc(分数:5.00)填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_四、PART THREE(总题数:1,分数:6.00)Suggestions for

16、 Effective MeetingsMeetings are windows on the soul of business: they reveal the quality of its management. Well-organized, well-conducted meetings bespeak an effective organization. Meetings afflicted with sloppy planning, flimsy agendas, and fuzzy expectations indicate a not-so-effective one. Here

17、 are some tips for tightening and energizing your meetings:Prepare smartly. At Intel Corporation, those who call a meeting must first assess whether the meeting is necessary. Theyll e-mail ideas to a few people for comments and suggestions, draft an agenda, and then distribute it to a wider audience

18、 for revisions. The result is a one-pager containing the meetings purpose and goals, subtopics with time frames for each, a list of attendees, and what each one should bring to the table. Its distributed in advance to attendees and to the appropriate business-unit chief, who might later check it for

19、 quality.Stand up and create. You dont always have to meet in an airless conference room. Senior executives at Ritz-Carlton in Atlanta gather each morning in the hallway outside the presidents office for a ten minute “quality talk.“ Managers at Cabletron Systems have mastered the art of the stand-up

20、 meeting. No seats, just solutions. The food teams at Whole Goods Market stores meet weekly to forecast the financials, but when theyre behind schedule, they might meet in the frozen-food aisle. Get creative; shake things up. Consider hosting your next brainstorming session outdoors.Make rules. Crea

21、te roles and policies to stimulate discussion and keep it on track. A facilitator equipped with a watch or egg timer leads the discussion. A scribe takes notes on a dry-erase board. Intel also has a gatekeeper who makes sure everyone has a chance to speak. Of course, employees need to feel they can

22、speak honestly without retribution. Springfield Manufacturing Corp has a no-griping policy to ensure that comments are positive and objective. At Foldraft Co. , managers dressed as referees call timeout when speakers at all-company meetings stray from the topic at hand.Follow up. At the close of Int

23、els meetings, attendees are encouraged to mentally answer questions posted on conference room walls. Why was I here? What was my role? Was I well prepared? What was resolved? The process helps people clarify their thoughts so they can contribute to the meeting-minutes document, which is posted on in

24、ternal Web pages within 24 hours. This one-page summary lists key issues, decisions made, action items, expected results, firm deadlines, and the next meeting date. All these are for tracking purposes.According to the surveys by the Wharton Center for Applied Research, managers report that only 56%

25、of their meetings are productive, and that 25% would have been more effective as conference calls, memos, e-mails, or voicemails. Conclusion: the cost of misguided meetings is high. When meetings arent paying off, explore your options and make substitutions. Kris Burton of Total Restoration switched

26、 to a combination of broadcast voicemail and follow-up memos when the cost-to-payoff ration for weekly meetings shot up. He explains. “The system is easier and much less costly./(分数:6.00)(1).What is the best paraphrase for “bespeak an effective organization“?(分数:1.00)A.Speak for an effective organiz

27、ation.B.Represent an effective organization.C.Mean the organization is effective.D.Call for an effective organization.(2).At Intel Corporation, what should be done before a meeting is opened?(分数:1.00)A.An email should be sent to meeting attendees.B.An agenda should be drafted and changed by attendee

28、s.C.Each attendee should be prepared for one meeting topic.D.The meeting should be evaluated for its necessity.(3).The writer says meetings dont always have to be held in an airless conference room(分数:1.00)A.because there is not enough fresh air in conference rooms.B.because quality talk can be bett

29、er carried out outside conference rooms.C.because meetings can sometimes be more efficient when not held in conference rooms.D.because people sometimes need a chang(4).According to Paragraph 4, which of the following is not true?(分数:1.00)A.The facilitator who leads the discussion should have a watch

30、B.There should be a person who takes notes on a dry-erase board.C.Intel Corporation employs a gatekeeper who authorizes people chances to speak.D.At Foldraft Co., managers dressed as referees keep people stay on the meeting topi(5).At the close of Intels meetings, attendees are encouraged to mental

31、ly answer questions posted on conference room walls. The purpose of this process is to(分数:1.00)A.help attendees write a document.B.help attendees add more to the meeting minutes and clarify the meeting purpose.C.help attendees clear their minds of doubts.D.help attendees make contributions to a docu

32、ment in meeting minutes.(6).When meetings are not paying off, they should be(分数:1.00)A.replaced by something else.B.canceled.C.displaced by voicemails.D.be assessed on the cost-to-payoff ration.五、PART FOUR(总题数:1,分数:15.00)Dear Mr. Jackson,Further to our recent exchange of communications, we are happy

33、 to confirm having (19) the deal with you in the (20) of processing goods from buyers raw materials.Our factory has informed us that they can, at present, (21) an order of processing 1,000 dozens of gloves. (22) your email of 26 Aug., 20-, you expected that the shipment of raw materials would be (23

34、) from Japan late November or early December. Emphasis has, however, to be laid on the (24) that shipment must be made according to planned time. You know, if you cant (25) the raw materials in time, our factory will run (26) of raw materials and it will be impossible for our factory to (27) the com

35、modities.We are now attaching our Sales Contract No. 79 P52076 in (28) Please countersign and return us one copy for our (29) . You may rest (30) that we shall start production without any (31) after receiving your raw materials. We (32) your cooperation and trust that our products will (33) to your

36、 satisfaction.Sincerely,(分数:15.00)A.resolvedB.settledC.madeD.preparedA.typeB.wayC.formD.systemA.entertainB.promoteC.conceiveD.advanceA.SupposingB.ConsideringC.RegardingD.InvolvingA.madeB.displacedC.transmittedD.removedA.purposeB.pointC.planD.projectA.deliverB.entrustC.grantD.transferA.smallB.slightC

37、shortD.scarceA.generateB.produceC.operateD.manipulateA.facsimileB.copyC.modelD.duplicateA.certificateB.evidenceC.fileD.documentA.assuredB.verifiedC.confirmedD.ratifiedA.stopB.breakC.pauseD.delayA.evaluateB.appreciateC.appraiseD.estimateA.turn overB.turn backC.turn upD.turn out六、PART FIVE(总题数:1,分数:1

38、2.00)Working at the AirportNowadays, business travelers are staying at the airport to do business. Rather than waste of time in heavy traffic as they try to reach city centre venues, business people34. are using conference facilities on the offer at airports. Busy executives are also35. staying ther

39、e overnight to avoid the difficulty of getting there for take an early morning36. meeting. And it makes sense for international meetings to be held at airports. It is37. principally through the improvement in airport hotels that has enabled this38. development to take place. Today these mini-confere

40、nce centres provide services are39. designed for business travellers, like a quick check-in and round-the-clock restaurants,40. so they can get to work as quickly as possible. They are also less expensive place41. than their city centre counterparts. Not long years ago, airport hotels were42. uncomf

41、ortable, unattractive and inconvenient for as far as the business traveller was43. concerned. Yet now that there is strong interest, as travellers become aware of the44. new facilities. Demand for small meeting rooms is huge, usually for interviews or one45. -to-one meeting, where executives fly the

42、m in and out the same day. The age of the airport is upon us.(分数:12.00)填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_七、WRITING(总题数:2,分数:10.00)1.PATR ONEYou are a department manager at a large IT company. Next week you are going to Beijing to discuss an important

43、 contract.Write a note to your assistant:Saying when you want to leave and return;Asking him to book flights;(分数:5.00)_2.PATR TWOYour General Manager has asked you to reply to the following letter, which is concerned with a educational visit to your company by a local vocational school. He has writt

44、en his comments on the letter.Write a letter (120-140 words) to the headmaster concerning the changes the manager would like to make to the visit.Write on a separate sheet.Re: Educational VisitDear Mr. Jackson,Thank you for your recent letter accepting our request for an educational visit to your co

45、mpany.I have spoken to the students concerned as well as the teacher who will accompany them. They are a group of 40, aged between 13 and 15, and will be taking part in the visit as part of their career development program. - Too many -25 students at most.I would like to suggest Friday 10th December

46、 The group will leave here at 9:00 a. m. and should be with you by 9:45 am. -Date is not good -Monday of the following week is better; time is fine.I understand the Training Manager is willing to give a talk to the students about the companys training program. This will be of considerable value, an

47、d I think it would be most effective at the beginning of the visit. - Training Manager not available until 11:30.Finally, would it be possible for the students to talk to some new employees in an informal “question and answer“ session? -No, sorry! Cant free employees from duties.I would be grateful if you could inform me whether these proposals are suitable and would like to thank you once again for your co-operation with the scheme for “School and Business Links“.- Please ask him to call us to confirm the changes.Sincerely,Mr. BurtonHeadmaster(分数:5.00)_八、LISTENING(总题数:0,分数:0.

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