剑桥商务英语中级-36 (1)及答案解析.doc

1、剑桥商务英语中级-36 (1)及答案解析(总分：85.00，做题时间：90 分钟)一、BREADING/B(总题数：1，分数：7.00)BPART ONE/BLook at the sentences below and the following job advertisements.Which job does each sentence (1-7) refer to?For each sentence, mark one letter (A, B, C or D) on your Answer Sheet.You will need to use some of these letter

2、s more than once.B A/BYou will be in charge of our global business within specific countries and will have a good understanding of international distribution, possibly based on previous experience, plus the ability to work in markets that are highly varied in their culture. You will be fluent in a s

3、econd language, be willing to travel extensively, and preferably have a degree.BB/BYou will be based at our headquarters in London. You will select and order stock from our suppliers in Italy. You will need to predict fashion trends and build a strong relationship with our Italian office. You will h

4、ave gained your buying experience in womens fashion and will hold a degree in design with a business studies component.BC/BYou will be head of the legal office, and your work will include managing the office IT network, typing reports, maintaining diary and supervising another staff member. You will

5、 need good organizing skills in order to keep ahead of a varied workload. You will be dealing with senior executives and government officials, so a mature and efficient manner is essential.BD/BYou will be dealing with budgetary planning, contract negotiations, local marketing and effective administr

6、ation. You will communicate constantly with our main office using the latest technology. Your experience could be from any business sector but you should enjoy outdoor life and will ideally possess an estate management qualification.（分数：7.00）(1).You will be responsible for operating a computer syste

7、m.（分数：1.00）填空项 1:_(2).You must be able to foresee what people will want to wear.（分数：1.00）填空项 1:_(3).Your colleagues are from many different countries and cultures.（分数：1.00）填空项 1:_(4).You will have a qualification which involves two subject areas.（分数：1.00）填空项 1:_(5).It is necessary for you to have wo

8、rked in this sector before.（分数：1.00）填空项 1:_(6).You will need to keep in touch with the head office of the organization.（分数：1.00）填空项 1:_(7).The advertisement requires you to have a suitable approach to important people.（分数：1.00）填空项 1:_二、BPART TWO/B(总题数：1，分数：5.00)Read this text about planning for exhi

9、bitions.Choose the best sentence from A to G to fill each of the blanks.For each blank (8-12) mark one letter (A-G) on your Answer Sheet.Do not mark any letter twice.BTips for Attending a Trade Fair/BA trade fair is an excellent way of generating new business for companies both large and small, and

10、offers many advantages, such as obtaining sales leads, competitor intelligence, and learning more about industry development and trends. A trade fair should be seen as an integral element of an overall sales and marketing campaign. Companies that fail to plan their participation carefully could find

11、 exhibiting costly and unproductive A number of fundamental decisions should be taken in advance.A standing manager should be appointed from the start.If a new product launch is planned, for example, a good-sized demonstration area is needed with facilities for taking and following up leads.Forward

12、planning of budgets is essential.U (8) /UA trade fair is an ideal and highly effective platform for new product launches.U (9) /UMake sure that you plan to use your exhibition as a focus for presenting something new either about your products/services or your company and ensure that you publicise an

13、y newsworthy information to maximize interests.Trade journals are keen to publicize new products and services, and often compile special preview issues prior to an exhibition.U (10) /UU (11) /UThe guides produced by some exhibitions offer detailed information on all promotional opportunities around

14、the show.Michael Hanks, Marketing Director of ADC Exhibitions says: “We realize how vital it is for exhibiting companies to plan ahead of an exhibition. We do our utmost to encourage our exhibitors to maximize on their participation in an event.U (12) /U“A. Lead times for publications can be anythin

15、g from 6 to 24 weeks before publication and it is essential that details are sent in time.B. Meetings on pre-show activities should be held to ensure all personnel are clear about recent developments.C. Research by the Exhibition Marketing Group shows that 61% of visitors are attracted to exhibition

16、s by new products and technology.D. The costs of exhibition space, transportation, and other related issues need to be considered well in advance.E. The success of any show is greatly influenced by the way exhibitors market themselves.F. A number of exhibition organizations also provide free guides

17、and services.G. A number of fundamental decisions should be taken in advance.（分数：5.00）(1).（分数：1.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_三、BPART THREE/B(总题数：1，分数：6.00)Read the article below about suggestions for effective meetings and the following questions.For each question (13-18), mark one letter (

18、A, B, C or D) on your Answer Sheet, for the answer you choose.BSuggestions for Effective Meetings/BMeetings are windows on the soul of business: they reveal the quality of its management. Well-organized, well-conducted meetings bespeak an effective organization. Meetings afflicted with sloppy planni

19、ng, flimsy agendas, and fuzzy expectations indicate a not-so-effective one. Here are some tips for tightening and energizing your meetings:Prepare smartly. At Intel Corporation, those who call a meeting must first assess whether the meeting is necessary. Theyll e-mail ideas to a few people for comme

20、nts and suggestions, draft an agenda, and then distribute it to a wider audience for revisions. The result is a one-pager containing the meetings purpose and goals, subtopics with time frames for each, a list of attendees, and what each one should bring to the table. Its distributed in advance to at

21、tendees and to the appropriate business-unit chief, who might later check it for quality.Stand up and create. You dont always have to meet in an airless conference room. Senior executives at Ritz-Carlton in Atlanta gather each morning in the hallway outside the presidents office for a ten minute “qu

22、ality talk.“ Managers at Cabletron Systems have mastered the art of the stand-up meeting. No seats, just solutions. The food teams at Whole Goods Market stores meet weekly to forecast the financials, but when theyre behind schedule, they might meet in the frozen-food aisle. Get creative; shake thing

23、s up. Consider hosting your next brainstorming session outdoors.Make rules. Create roles and policies to stimulate discussion and keep it on track. A facilitator equipped with a watch or egg timer leads the discussion. A scribe takes notes on a dry-erase board. Intel also has a gatekeeper who makes

24、sure everyone has a chance to speak. Of course, employees need to feel they can speak honestly without retribution. Springfield Manufacturing Corp has a no-griping policy to ensure that comments are positive and objective. At Foldraft Co. , managers dressed as referees call timeout when speakers at

25、all-company meetings stray from the topic at hand.Follow up. At the close of Intels meetings, attendees are encouraged to mentally answer questions posted on conference room walls. Why was I here? What was my role? Was I well prepared? What was resolved? The process helps people clarify their though

26、ts so they can contribute to the meeting-minutes document, which is posted on internal Web pages within 24 hours. This one-page summary lists key issues, decisions made, action items, expected results, firm deadlines, and the next meeting date. All these are for tracking purposes.According to the su

27、rveys by the Wharton Center for Applied Research, managers report that only 56% of their meetings are productive, and that 25% would have been more effective as conference calls, memos, e-mails, or voicemails. Conclusion: the cost of misguided meetings is high. When meetings arent paying off, explor

28、e your options and make substitutions. Kris Burton of Total Restoration switched to a combination of broadcast voicemail and follow-up memos when the cost-to-payoff ration for weekly meetings shot up. He explains. “The system is easier and much less costly.“（分数：6.00）(1).What is the best paraphrase f

29、or “bespeak an effective organization“?（分数：1.00）A.Speak for an effective organization.B.Represent an effective organization.C.Mean the organization is effective.D.Call for an effective organization.(2).At Intel Corporation, what should be done before a meeting is opened?（分数：1.00）A.An email should be

30、 sent to meeting attendees.B.An agenda should be drafted and changed by attendees.C.Each attendee should be prepared for one meeting topic.D.The meeting should be evaluated for its necessity.(3).The writer says meetings dont always have to be held in an airless conference room（分数：1.00）A.because ther

31、e is not enough fresh air in conference rooms.B.because quality talk can be better carried out outside conference rooms.C.because meetings can sometimes be more efficient when not held in conference rooms.D.because people sometimes need a change.(4).According to Paragraph 4, which of the following i

32、s not true?（分数：1.00）A.The facilitator who leads the discussion should have a watch.B.There should be a person who takes notes on a dry-erase board.C.Intel Corporation employs a gatekeeper who authorizes people chances to speak.D.At Foldraft Co., managers dressed as referees keep people stay on the m

33、eeting topic.(5).At the close of Intels meetings, attendees are encouraged to mentally answer questions posted on conference room walls. The purpose of this process is to（分数：1.00）A.help attendees write a document.B.help attendees add more to the meeting minutes and clarify the meeting purpose.C.help

34、 attendees clear their minds of doubts.D.help attendees make contributions to a document in meeting minutes.(6).When meetings are not paying off, they should be（分数：1.00）A.replaced by something else.B.canceled.C.displaced by voicemails.D.be assessed on the cost-to-payoff ration.四、BPART FOUR/B(总题数：1，分

35、数：15.00)Read the following letter.Choose the best word to fill each gap.For each question (19-33), mark one letter (A, B, C or D) on your Answer Sheet.One answer has been given as an example.Dear Mr. Jackson,Further to our recent exchange of communications, we are happy to confirm havingU (19) /Uthe

36、 deal with you in theU (20) /Uof processing goods from buyers raw materials.Our factory has informed us that they can, at present,U (21) /Uan order of processing 1,000 dozens of gloves.U (22) /Uyour email of 26 Aug., 20-, you expected that the shipment of raw materials would beU (23) /Ufrom Japan la

37、te November or early December. Emphasis has, however, to be laid on theU (24) /Uthat shipment must be made according to planned time. You know, if you cantU (25) /Uthe raw materials in time, our factory will runU (26) /Uof raw materials and it will be impossible for our factory toU (27) /Uthe commod

38、ities.We are now attaching our Sales Contract No. 79 P52076 inU (28) /UPlease countersign and return us one copy for ourU (29) /U. You may restU (30) /Uthat we shall start production without anyU (31) /Uafter receiving your raw materials. WeU (32) /Uyour cooperation and trust that our products willU

39、 (33) /Uto your satisfaction.Sincerely,（分数：15.00）A.resolvedB.settledC.madeD.preparedA.typeB.wayC.formD.systemA.entertainB.promoteC.conceiveD.advanceA.SupposingB.ConsideringC.RegardingD.InvolvingA.madeB.displacedC.transmittedD.removedA.purposeB.pointC.planD.projectA.deliverB.entrustC.grantD.transferA

40、.smallB.slightC.shortD.scarceA.generateB.produceC.operateD.manipulateA.facsimileB.copyC.modelD.duplicateA.certificateB.evidenceC.fileD.documentA.assuredB.verifiedC.confirmedD.ratifiedA.stopB.breakC.pauseD.delayA.evaluateB.appreciateC.appraiseD.estimateA.turn overB.turn backC.turn upD.turn out五、BPART

41、 FIVE/B(总题数：1，分数：12.00)Read the article below about airport hotels.In most of the lines 34-45, there is one extra word. It is either grammatically incorrect or does not fit in with the meaning of the text. Some lines, however, are correct.If a line is correct, write CORRECT on your Answer Sheet.If t

42、here is an extra word in the line, write the extra word in CAPITAL LETTERS on your Answer Sheet.BWorking at the Airport/BNowadays, business travelers are staying at the airport to do business. Rather than waste of time in heavy traffic as they try to reach city centre venues, business people34. are

43、using conference facilities on the offer at airports. Busy executives are also35. staying there overnight to avoid the difficulty of getting there for take an early morning36. meeting. And it makes sense for international meetings to be held at airports. It is37. principally through the improvement

44、in airport hotels that has enabled this38. development to take place. Today these mini-conference centres provide services are39. designed for business travellers, like a quick check-in and round-the-clock restaurants,40. so they can get to work as quickly as possible. They are also less expensive p

45、lace41. than their city centre counterparts. Not long years ago, airport hotels were42. uncomfortable, unattractive and inconvenient for as far as the business traveller was43. concerned. Yet now that there is strong interest, as travellers become aware of the44. new facilities. Demand for small mee

46、ting rooms is huge, usually for interviews or one45. -to-one meeting, where executives fly them in and out the same day. The age of the airport is upon us.（分数：12.00）(1).（分数：1.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_六、BWRITING/B(总题数：2，分数：10.00)1.BPATR ON

47、E/B You are a department manager at a large IT company. Next week you are going to Beijing to discuss an important contract. Write a note to your assistant: Saying when you want to leave and return; Asking him to book flights; （分数：5.00）_2.BPATR TWO/B Your General Manager has asked you to reply to the following letter, which is concerned with a educational visit to your compan