剑桥商务英语高级分类-4及答案解析.doc

1、剑桥商务英语高级分类-4 及答案解析(总分：8.00，做题时间：90 分钟)一、WRITING(总题数：0，分数：0.00)二、PART ONE(总题数：2，分数：4.00)1.Question 1 The bar below shows the number of students at Diversity College who are immigrants, by last country of permanent residence. Using the information form the graph, write a short report on the diversity

2、of immigrants. Write 120-140 words.（分数：2.00）_2.Question 1 Write a short report about coffee-making and breaks. Write 120-140 words.（分数：2.00）_三、PART TWO(总题数：2，分数：4.00)3.Question 2Your company recently sponsored an event and the head of marketing has asked you to write a report about it. Write your re

3、port for the head of marketing, outlining the reasons for choosing to sponsor the event describing the positive outcomes of sponsoring the eventexplaining the disadvantages that resulted from sponsoring the event making recommendations concerning future sponsorship activity. Write 200-250 words.Ques

4、tion 3The managing director of the company you work for has invited suggestions for new regional markets the company could consider entering. You have decided to put forward a proposal concerning this. Write your proposal for the managing director identifying the market you propose explaining the po

5、tential advantages of this market suggesting how the company should approach entering this market mentioning risks that might be associated with this market. Write 200-250 words.Question 4 The organization you work for has identified a number of training needs and has decided to commission external

6、trainers to provide the necessary training. The head of Human Resources has asked you to contact a local training company about this. Write a letter to the head of the training company, including the following informationan introduction to your organizationa description of your companys training nee

7、ds an outline of the form you think the training should take details of practical considerations relating to the training arrangements. Write 200-250 words.（分数：2.00）_4.Question 2 Your department is in charge of finance of the company. To simplify the payment during business trip, you have studied ma

8、ny types of payment. Write a report about it. Write 200-250 words.Question 3 You are operations director of a company. Write a letter to Mr Ambassador to introduce your company. Write 200-250 words.Question 4 Your company is about to reduce copier costs. Write a proposal about it. Write 200-250 word

9、s,（分数：2.00）_剑桥商务英语高级分类-4 答案解析(总分：8.00，做题时间：90 分钟)一、WRITING(总题数：0，分数：0.00)二、PART ONE(总题数：2，分数：4.00)1.Question 1 The bar below shows the number of students at Diversity College who are immigrants, by last country of permanent residence. Using the information form the graph, write a short report on the

10、 diversity of immigrants. Write 120-140 words.（分数：2.00）_正确答案：(The bar above shows the number of students at Diversity College who are immigrants by their last country of permanent residence. Quite obviously, among the above-shown countries, most immigrants are from France, Brazil and the United Stat

11、es, among which the far most immigrants are from France, the secondly most are from Brazil, and the thirdly are from United States. Following these 3 countries are China and Australia. And the least immigrants are from Korea. The graph shows clearly that 100 students immigrated from China, 380 from

12、France, and 260 from Brazil, that is, immigrants from China is almost 3 times less than those from France, and immigrants from Brazil are 2.6 times of those from China. Compared with Korea, from which there are the least immigrants, the number of immigrants from France, from which there are the most

13、 immigrants, has almost over 7 times more immigrants.)解析：解析 水平柱形图和垂直柱形图的分析没有什么不同，主要是趋势分析和差异分析。上图的分析则完全是各个国家来的移民数量的差异分析。从上图中可明显地看出，来自法国的移民数量为 380 个，来自巴西的为 260个，而来自中国的为 100 个，但来自其他几个国家的移民的具体数量则体现得没那么明显，所以上述图表仍不宜太多地使用具体的数字。2.Question 1 Write a short report about coffee-making and breaks. Write 120-140

14、words.（分数：2.00）_正确答案：(It is very interesting that the coffee-making habits of our employees have been noticed by other people in the company. It appears as if the time taken up by the making of coffee could be put to more productive use. We have also known for several years that there have been a nu

15、mber of problems connected with the motivation of our work-force, but the role played by coffee drinking has so far not been clarified.In one or two departments, staff seem to talk about nothing else but coffee breaks; how long is it till the break, whose turn is it to make it, etc. This unfortunate

16、 development has been discussed with the heads of department in my division on several occasions. They believe the subject of automated coffee machines, one for each department for example, is not very popular with a large number of staff. The staff think that the company would be trying to make mon

17、ey out of them. So I think that there is a grave danger that the actions of the management could be misunderstood.Nonetheless, I feel that we should try and limit the coffee breaks. We should try to prevent the staff from gathering round the coffee-making area and chatting for so long. I wonder if y

18、ou have heard of the experience of our American sister company. They have a central coffee-making facility for all the divisional offices. This is then brought to the staff at their desks. In this way there is no need for a break. In theory this is surely one way of making working time more efficien

19、t.)解析：三、PART TWO(总题数：2，分数：4.00)3.Question 2Your company recently sponsored an event and the head of marketing has asked you to write a report about it. Write your report for the head of marketing, outlining the reasons for choosing to sponsor the event describing the positive outcomes of sponsoring

20、the eventexplaining the disadvantages that resulted from sponsoring the event making recommendations concerning future sponsorship activity. Write 200-250 words.Question 3The managing director of the company you work for has invited suggestions for new regional markets the company could consider ent

21、ering. You have decided to put forward a proposal concerning this. Write your proposal for the managing director identifying the market you propose explaining the potential advantages of this market suggesting how the company should approach entering this market mentioning risks that might be associ

22、ated with this market. Write 200-250 words.Question 4 The organization you work for has identified a number of training needs and has decided to commission external trainers to provide the necessary training. The head of Human Resources has asked you to contact a local training company about this. W

23、rite a letter to the head of the training company, including the following informationan introduction to your organizationa description of your companys training needs an outline of the form you think the training should take details of practical considerations relating to the training arrangements.

24、 Write 200-250 words.（分数：2.00）_正确答案：(Question 2参考范文 ReportTo: Director of MarketingFrom: Sharon WarbyDate: 2 NovemberSubject: Amateur football tournamentBackgroundThe company sponsored last months finals of the above tournament, as it would be shown on TV. It was hoped that this exposure would incre

25、ase public awareness of the company name in the area covered by the local TV channel (which broadcast the match), and strengthen the sporting image of our soft drinks.BenefitsWe commissioned a market research organization to carry out a street survey in the week following the broadcast, and this sho

26、wed a rise of five percentage points in public recognition of our name, compared with a month ago. This is the biggest rise we have ever achieved.In addition, sales jumped by nearly ten per cent immediately after the match, and although they have since dipped, they remain higher than at this time la

27、st year.DisadvantagesThe cost of sponsorship was greater than expected, and has taken up over half the total marketing budget for the current financial year. Unless the budget is increased, marketing will have to be reduced substantially.The research found that many consumers now associate our produ

28、cts with sport, and although this was attractive to many of them, a small number claimed that it would put them off purchasing our Products. This is potentially harmful to sales.)解析：4.Question 2 Your department is in charge of finance of the company. To simplify the payment during business trip, you

29、 have studied many types of payment. Write a report about it. Write 200-250 words.Question 3 You are operations director of a company. Write a letter to Mr Ambassador to introduce your company. Write 200-250 words.Question 4 Your company is about to reduce copier costs. Write a proposal about it. Wr

30、ite 200-250 words,（分数：2.00）_正确答案：(Question 2MONEYusually the lack of itis a universal problem for travellers. Whatever the amount they take there is a variety of ways to carry it. Since each has both advantages and disadvantages a combination of two or three is advisable, the mixture depending on fi

31、nancial circumstances as well as destination.Travellers cheques: will be replaced if lost or stolen, theoretically within 24 hours. You pay 1 to 1.5 per cent of the value of the cheques (and maybe a fixed handling fee if you are buying in any of the 20 plus foreign currencies) but usually get a bett

32、er rate when cashing them. In any of the Americas be sure to carry dollar cheques.Foreign currency: carry a small amount (for taxis, porters, telephone calls, snacks) until you can get to a bank. Most UK banks need advance notice of your requirements, otherwise change sterling at the airport or port

33、 (though exchange rates are less favourable).The commission and rate of exchange do vary but shopping around is rather impractical. Some countries (in particular Greece) restrict the amount of their currency that you can import. You should also carry some sterling for necessary expenses when you ret

34、urn.Postcheques: Each cheque, when accompanied by a postcheque card (included free with your first order of cheques) can now be used to draw up to 100 in local currency from 90, 000 post offices in most of Europe and around the Mediterranean as well as Hong Kong, the Bahamas and Japan.Credit cards:

35、Access (linked to Mastercard in the US and Eurocard in Europe) and Barclaycard (linked to Visa) are accepted in nearly 5 million outlets each though they vary in their acceptability. Barclaycard, for example, is stronger in France, Spain and Italy, whereas Access is most useful in Germany and the US

36、 Their acceptance in continental petrol stations, too, is not always certain.They may also be used for cash advances and instead of a deposit on car hire.Charge cards: American Express and Diners Club are less widely accepted than credit cards and the interest-free settlement period is shorter but

37、there is no pre-set spending limit. In addition to the initial starting and annual fee for the cards, both charge a one per cent processing charge for bills converted back into sterling.Eurocheques can be used to withdraw local currency as well as pay for hotels, restaurants, garages and other servi

38、ces in nearly five million, mostly European, outlets. The cheques, made out to the exact amount you require, are then debited to your account in the same way as a domestic cheque.Individual cheques can be cashed for up to a maximum of 100 or the equivalent in local currency.There is no limit to the number of cheques you can use to make a purchase. You pay around 3.50 for the card and there is also a commission of 1.25 per cent on the value of the transaction, plus roughly a 30 pence handling fee per cheque.)解析：