剑桥商务英语高级口语综合-商务专题讨论及答案解析.doc

1、剑桥商务英语高级口语综合-商务专题讨论及答案解析(总分：600.00，做题时间：90 分钟)一、BTask 1 Staff Ap(总题数：6，分数：60.00)1.BWhat the likely reactions from staff might be to the introduction of the scheme? How feedback should be given to staff on their performance? /B（分数：10.00）_2.BIs it important for staff appraisals to be carried out? (Why

2、? / Why not? )/B（分数：10.00）_3.BWhat do you think are the most important criteria for measuring staff performance? (Why? / Why not?)/B（分数：10.00）_4.BDo you think its better for staff to receive written or oral feedback on their performance? (Why? / Why not?)/B（分数：10.00）_5.BShould staff that performs we

3、ll at work be rewarded? (Why? / Why not? )/B（分数：10.00）_6.BApart from appraisal schemes, what other measures do you think are effective Improving staff performance? (Why?)/B（分数：10.00）_二、BTask 2 E-Commer(总题数：5，分数：50.00)7.BWhat benefits might there be for the company in using the Internet? What resourc

4、es would be required to implement the plan? /B（分数：10.00）_8.BIn what other ways de you think market share could be increased? (Why? / Why not?)/B（分数：10.00）_9.BWhat do you think are the advantages of e-commerce to customers? (Why? / Why not?)/B（分数：10.00）_10.BDo you think e-commerce is equally suitable

5、 for small and large businesses? (Why? / Why not?)/B（分数：10.00）_11.BDo you think conventional retail outlets will decline in future? (Why? / Why not?)/B（分数：10.00）_三、BTask 3 Company (总题数：6，分数：60.00)12.BWhat measures are most effective for identifying new export markets? How to maintain sales in export

6、 markets? /B（分数：10.00）_13.BWhen selling to customers abroad, do you think that companies always need to open an office in the foreign country? (Why? / Why not?)/B（分数：10.00）_14.BHow important is an understanding of business culture in other countries for success in foreign markets? (Why? / Why not?)/

7、B（分数：10.00）_15.BWhat important differences do you think there are between selling to consumer abroad and selling to domestic markets? (Why? / Why not? )/B（分数：10.00）_16.BDo you think companies will expand their international sales activities in the future? (Why? / Why not?)/B（分数：10.00）_17.BWhat do yo

8、u think are the benefits to customers of a global market-place? (Why? / Why not?)/B（分数：10.00）_四、BTask 4 Attracti(总题数：5，分数：50.00)18.BWhat would be the most effective ways of identifying potential customers? What kinds of information about competitors would be useful to the company?/B（分数：10.00）_19.BAp

9、art from offering incentives, how might a company attract new business? (Why? / Why not?)/B（分数：10.00）_20.BHow do you think existing customers might react to the offer of incentives to new customers? (Why? / Why not?)/B（分数：10.00）_21.BWhat steps could companies take to ensure that existing customers r

10、emain loyal? (Why? / Why not?)/B（分数：10.00）_22.BDo you think that modern technology will affect future demand for meeting facilities? (Why? / Why not?)/B（分数：10.00）_五、BTask 5 Staff Tu(总题数：6，分数：60.00)23.BWhat kinds of reasons might there be for staff leaving their jobs? What steps could be taken to red

11、uce staff turnover?/B（分数：10.00）_24.BDo you think frequent staff changes are good or bad for a company? (Why? / Why not?)/B（分数：10.00）_25.BHow can new staff be helped to settle into their jobs? (Why? / Why not? )/B（分数：10.00）_26.BWhat do you think the long-term effects of high staff turnover might be?

12、(Why? / Why not?)/B（分数：10.00）_27.BDo you think its a good idea to move staff around within a company from time to time? (Why? / Why not?)/B（分数：10.00）_28.Do you think movement of staff between companies is likely to increase in the future? (Why? / Why not?)（分数：10.00）_六、BTask 6 Increase(总题数：6，分数：60.00

13、)29.BWhat the possible disadvantages could be of staff working extra hours? What other steps the company could take to deal with the unexpected increase in orders?/B（分数：10.00）_30.BDo you think it is a good idea for companies to regularly ask staff to work extra hours? (Why? / Why not?)/B（分数：10.00）_3

14、1.BDo you think staff should be rewarded for working extra hours in the evenings and at weekends? (Why? / Why not?)/B（分数：10.00）_32.BHow do you think companies should deal with a sudden decrease in the number of orders received? (Why? / Why not?)/B（分数：10.00）_33.BDo you think companies can anticipate

15、increases in demand for their products or services? (Why? / Why not?)/B（分数：10.00）_34.BDo you think that in future more employees will be expected to work flexible hours? (Why? / Why not?)/B（分数：10.00）_七、BTask 7 Team Bui(总题数：6，分数：60.00)35.BWhat kinds of work projects and leisure activities would be su

16、itable to encourage teamwork? What benefits effective teamwork could bring to the company?/B（分数：10.00）_36.BWhat benefits do you think individual employees get from working in a strong team? (Why? / Why not?)/B（分数：10.00）_37.BWhat do you think is the ideal number of people to work in a team? (Why?)/B（

17、分数：10.00）_38.BDo you think a company needs individualists as well as team workers? (Why? / Why not?)/B（分数：10.00）_39.BDo you think it is the responsibility of the company or of each employee to make sure people work well together? (Why? / Why not?)/B（分数：10.00）_40.BHow far should team building be take

18、n into account when making long-term plans for a company? (Why? / Why not?)/B（分数：10.00）_八、BTask 8 Educatio(总题数：6，分数：60.00)41.BHow the project could be used to promote the name of the company? How to monitor the progress and outcomes of the project? /B（分数：10.00）_42.BIn what other ways can a company p

19、romote its name more widely? (Why?)/B（分数：10.00）_43.BHow should companies select young people for educational projects? (Why? / Why not?)/B（分数：10.00）_44.BWhat do you think are the benefits to young people of taking part in company training projects? (Why? / Why not?)/B（分数：10.00）_45.BDo you think it i

20、s important for companies to be involved in educational projects? (Why? / Why not?)/B（分数：10.00）_46.BHow important do you think is it to have national training projects for business people? (Why? / Why not?)/B（分数：10.00）_九、BTask 9 Training(总题数：6，分数：60.00)47.BWhat aspects the training should cover? How

21、 to evaluate the effectiveness of the training?/B（分数：10.00）_48.BWhich parts of a training program would it be important to do first? (Why? / Why not?)/B（分数：10.00）_49.BDo you think training should be given by external training organizations? (Why? / Why not?)/B（分数：10.00）_50.BHow important do you thin

22、k it is to gain experience of business practices in other countries? (Why? / Why not?)/B（分数：10.00）_51.BDo you think learning about other cultures is relevant for the staff of all companies? (Why? / Why not?)/B（分数：10.00）_52.BDo you think globalization will have an increasing effect on the way compani

23、es do business? (Why? / Why not?)/B（分数：10.00）_十、BTask 10 Relocat(总题数：8，分数：80.00)53.BWhat effects moving premises could have on staff? How suppliers and customers might be affected by the relocation? /B（分数：10.00）_54.BWhat other reasons might there be for relocating a company? (Why?) /B（分数：10.00）_55.B

24、Why a company might relocate to another part of the same country? /B（分数：10.00）_56.BWhy a company might relocate to another country?/B（分数：10.00）_57.BDo you think staff should be involved in deciding whether to relocate a company? (Why? / Why not?)/B（分数：10.00）_58.BDo you think changes to working pract

25、ices could avoid the need for larger premises? (Why? / Why not?)/B（分数：10.00）_59.BDo you think the location of a companys premises is important for its competitiveness? (Why? / Why not?) /B（分数：10.00）_60.BDo you think it will become increasingly common for companies to relocate some activities to othe

26、r countries? (Why? / Why not?)/B（分数：10.00）_剑桥商务英语高级口语综合-商务专题讨论答案解析(总分：600.00，做题时间：90 分钟)一、BTask 1 Staff Ap(总题数：6，分数：60.00)1.BWhat the likely reactions from staff might be to the introduction of the scheme? How feedback should be given to staff on their performance? /B（分数：10.00）_正确答案：()解析：BISuggested

27、 discussion:/B/I BCandidate A:/B ABC Company is going to introduce an appraisal scheme to assess the performance of staff. It is supposed to benefit both individual and company. Individual appraisals are not always very effective. People think that there are too many categories. They are not sure ho

28、w the system works. They are not happy with the legal aspects. What the likely reactions staff might be to the introduction of the scheme? BCandidate B:/B I think some employees would accept the appraisal scheme, hoping that introduction of the scheme will benefit both individual and company. Some w

29、ould see it as an opportunity to improve their salary. Some others may dislike it. They dont like the way they are assessed. Many more are doubtful about the value of the staff appraisal. Everybody works in teams these days. Team members share liability for results. And team leaders sense resentment

30、 between members. Teams much prefer to be awarded a group rating. We often find a complaint about the system of performance appraisals. What do you see the feedback on appraisal? I think the feedback on performance appraisal is most likely not so positive as the leaders expected. BCandidate A:/B I agre