1、BEC商务英语(高级)写作模拟试卷 45及答案与解析 一、 PART ONE 1 The bar chart below shows Sinotecs sales distribution in 2001 and its expected sales distribution in 2002 after its expansion in four major markets.Based on the information from the chart, write a report of the effect of Sinotecs expansion on its sales distri
2、bution.Write 120 140 words on your Answer Sheet. 二、 PART TWO 2 Write an answer to one of the questions 2 4 in this part. Write 200 250 words on the separate answer paper provided. Question 2 Your company is concerned about the customers) inability to placing orders because of tied up phone lines, Yo
3、ur manager has asked you to write a proposal for a rearrangement of phone line -se in the company, Write your proposal, including the following: a description of the problem an explanation of what has caused the problem a recommendation for a rearrangement a description of possible benefits from the
4、 rearrangement Question 3 Your company hopes to maintain its highly valued reputation for being ethical, However, it may be vulnerable to lawsuits against the employees use of pirated software. You have been asked to write a report concerning the acquisition and distribution of pirated software in y
5、our company. Write the report for your manager, including the following information: how extensive is the use of pirated software in your company how pirated software is acquired and distributed among the employees how pirated software can be cleaned out of the company Question 4 Your company has de
6、cided to give a banquet to its major clients before the Christmas season. In charge of scheduling this banquet, you need to write a letter to the CEO to get his approval of your choice for the place to hold the banquet. Write the letter to the CEO: explaining the purpose of writing this letter descr
7、ibing the research you have made on the hotels and restaurants that are considered candidates for the place explaining why you are in favor of this particular hotel reemphasizing your hope to get his approval or suggestion BEC商务英语(高级)写作模拟试卷 45答案与解析 一、 PART ONE 1 【正确答案】 This report will summarize Sin
8、otecs expansion in terms of its effect on its 2002 sales distribution in the four major markets Asia/Pacific, Europe, North America and South America. Before the expansion, in 2001, the American stores have 44 % of Sinotecs worldwide turnover followed by Europe with 26% whereas South-America and Asi
9、an stores account for only 30% of the sales. After the expansion in 2002, it is expected that the share of the global turnover held by American stores will diminish to 33 % whose expansion is offset by the more dramatic increase in the number of stores in Asian, European and South-American markets.
10、Asian/Pacific stores will have 3% more of the sales, European stores 4 %, and South-American stores 4 %. In conclusion, the opening of more stores in maior markets outside North America will increase theft share of the global turnover of Sinotec. Along with the expansion in numbers of stores, sales
11、will increase noticeably in these markets. 二、 PART TWO 2 【正确答案】 Improving Service of Customers Phone Orders There have been an unusual number of mails from our customers complaining that they are experiencing difficulties in placing orders because all the phone lines are tied up, and that some custo
12、mers are ordering from other wholesalers as a result. This is causing a loss in sales commissions. Most orders are phoned in between 9,30 and 11,30 in the morning and 1:00 and 2,00 in the afternoon, according to the times indicated on the order forms from last month. The phone operators, however, re
13、port that the lines are tied up throughout the day, usually by calls from the sales department. In order to relieve congestion, then, it is necessary to reduce phone activity in the sales department. This reduction can be made by using the pay phones for personal calls during the peak ordering hours
14、. Calls on company business should be made during nonpeak hours too, if possible. This will enable us to keep more lines open during the peak ordering hours without spending money on costly new lines. With the lines open to incoming calls, customers will find that they can place their orders quickly
15、 and easily. This will encourage them to keep calling us instead of our competitors, which can mean greater sales for you. In addition, good service helps build goodwill which may enable you to get a bigger share of your customers business. The easy phone ordering service will also serve you as an additional selling point for new customers. In order to improve customer relations and realize greater sales, then, it is advisable to use the pay phones for personal calls between the peak hours of 9:30-11:30 and 1:00-2,00, and make outgoing business calls during nonpeak hours.
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