1、BEC商务英语（中级）写作模拟试卷 124及答案与解析 一、 PART ONE 1 You work for a company which is going to buy a set of components from Japanese. You are asked to translate a lot of specifications and instructions within six months, which is impossible. Therefore you decide to advertise for three experienced translators as
2、 soon as possible. Write a short note to Mr. Halligan King, the Public Relations manager. Ask for an advertisement for three translators: explain the reason mention your urgency Write 30-40 words. 二、 PART TWO 2 You work for Simons, an electrical goods manufacturer, and your company director wants to
3、 find out which methods of advertising are the most effective. Recently the marketing department has asked customers how they first learnt about Simons. Look at the information below, on which you have already made some handwritten notes. Then, using all your handwritten notes, write your report. Wr
4、ite 120-140 words. BEC商务英语（中级）写作模拟试卷 124答案与解析 一、 PART ONE 1 【正确答案】 Dear Mr. Halligan King, As our company is purchasing a set of components from Japan, a lot of materials have to be translated. This is impossible to do within six months. Can you advertise for three experienced translators in the new
5、spapers? This is urgent. 【试题解析】 本文是对商务便条的考查，是给上级写一则需要刊登广告招聘 3名翻译人员的便条，内容是解释为什么需要 3名翻译人员并提出你的紧迫性。写作时注意是对上级的留言，注意措辞、语言组织要简洁，用词要得体。 二、 PART TWO 2 【正确答案】 Introduction The aim of this report is to find out which methods of advertising are the most effective for us. Findings The result of research clearly
6、 shows that 40% of customers met first Simons on radio. We spent a lot of money, but we got a valuable effect. In spite of the fact that costs of magazines are definitely much cheaper than billboards, magazines are more effective than billboards. Nowadays internet users are increasing dramatically,
7、and it is one of the increasing advertising market. Therefore, figures of website likely to increase, while they are surfing Internet, they learns about Simons. Many people do not read direct mail any more. Therefore, costs of direct mail is similar with magazines but the effect of this is the lowest. Conclusion It is concluded that radio, magazines, and website are the most effective methods. Recommendations It is recommended that billboards advertising will be stopped because of increasing costs and value. We also recommend that we need to try more magazines.
