1、BEC商务英语（中级）口语模拟试卷 68及答案与解析 一、 SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN) In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. You have 1 minute to prepare your ideas. 1 In this par
2、t of the test, you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your ideas. A: What is important when? Choosing new premises - Location - Cost - - B: What is important
3、when? Preparing for a business meeting - Conference room - Agenda - - C: What is important when? Entering overseas market - Market research - Advertisement - - 二、 SECTION 3 DISCUSSION (ABOUT 5 MIN) In this part of the test you are given a discussion topic. You have 30 seconds to look at the prompt c
4、ard, an example of which is below, and then about 3 minutes to discuss the topic with your partner. After that examiner will ask you more questions related to the topic. 2 In this part of the test, you are given a discussion topic. You have 30 seconds to look at the task prompt, an example of which
5、is below, and then about three minutes to discuss the topic with your partner. After that, the examiner will ask you more questions related to the topic. For two candidates Dealing with Copyright Problems Your company is designing a logo for a new product. And the prototype that came out is similar
6、to a well-known brand name in the market. You have been asked to deal with the copyright problem. Discuss the situation together and decide: what similarities the logos share what actions should be taken to deal with the problem. For three candidates Dealing with Copyright Problems Your company is d
7、esigning a logo for a new product. And the prototype that came out is similar to a well-known brand name in the market. You have been asked to deal with the copyright problem. Discuss the situation together and decide: what similarities the logos share what actions should be taken to deal with the p
8、roblem what kind of logo design your company needs. BEC商务英语（中级）口语模拟试卷 68答案与 解析 一、 SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN) In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. Yo
9、u have 1 minute to prepare your ideas. 1 【正确答案】 If you choose topic A: what is important when choosing new premises? Choosing new premises is of great importance for the beginning and expansion of ones business. I have good reasons to suggest that four factors must be taken into consideration. The f
10、irst and foremost is location. If the premises are located within the commercial area downtown, clients may find and visit the company easily and frequently. Otherwise, they may really have trouble finding the way to the company and business may be affected. Cost is the second factor to be considere
11、d. High costs of renting or buying premises bring heavy burden to the operation of the company. Of course, If the location of premises is good, lower cost is preferred. The number of staff is another factor. The size and space of premises should be in proportion to the number of staff. No one is wil
12、ling to work in a crowded office. Last but not least, the surroundings of the premises should be considered as well. If there are restaurants and parks nearby, staff may have meals conveniently and have a walk after work, which are beneficial to their health. If you choose topic B: what is important
13、 when preparing for a business meeting? A successful business meeting is an active way to exchange information and enhance cooperation in the business field. In order to make good preparation for the meeting, choosing and arranging the conference room are most important. The conference room should b
14、e clean, spacious and well-equipped to guarantee that the meeting will be held smoothly. The agenda of the business is important too. The agenda should be decided by the organisers and printed on handouts. In this way, the people who will attend the meeting have a clear knowledge of the main topics
15、of the meeting. The speakers should be invited several weeks or days before the meeting is held. Undoubtedly, some influential economists and businessmen are ideal speakers who have adequate information and experience to share with attendants. The last point I want to mention is that the cost of the
16、 meeting should be controlled well. It is necessary for the organisers to work out all the costs and try to make good use of money. If you choose topic C: what is important when entering overseas market? When deciding how to enter overseas market, we should consider several factors. Firstly, doing m
17、arket research is an essential element. Market research is the activity of collecting and studying information about what our target consumers want, need and buy, since they have different cultural background. customs and habits from people of our own country. We can do market research ourselves or
18、employ specialists to do that. Secondly, advertisement is also important, because it can make our products well-known and attract potential customers. Wed better choose an experienced local advertisement agency to design a novel and suitable ad for our product. Furthermore, setting up a branch or su
19、bcompany is necessary, because the employees who are exploring overseas market need premises. The scale of the branch depends on the turnover of the business there and the fixed overseas branch shows the companys long-term strategy for development. Finally, its crucial to recruit veteran local marke
20、ting managers to promote our products more effectively. Obviously, this saves the trouble of language problem and culture shock. 二、 SECTION 3 DISCUSSION (ABOUT 5 MIN) In this part of the test you are given a discussion topic. You have 30 seconds to look at the prompt card, an example of which is bel
21、ow, and then about 3 minutes to discuss the topic with your partner. After that examiner will ask you more questions related to the topic. 2 【正确答案】 A: I think the graphic artists should go back to the drawing board for our new logo design. I just saw the prototype that came out of your department la
22、st week. It just wont work. B: Why? Whats the problem? A: It is very similar to the Nike athletic shoes. Dont you know? Thats copyright infringement. If we come out with something even close to the design they have, we could be legally liable. Theyd sue us in a heartbeat. B: I saw the design. We had
23、 a team of all-star designers on it. I dont think it resembled Nikes logo at all. Thats a huge stretch of the imagination to say our design would violate their copyright. A: Our legal department doesnt think so. They reviewed the copyrighted images from Nike. After discussion with our general manage
24、r, they determined it would be copyright infringement to place this design on our products. Its better to be safe than sorry. B: What if we modified the design a little bit. Say we change the colour. Do you think that would be enough to differentiate from the copyrighted image? A: Nope. The verdict
25、from the legal department is to start from scratch. This time come up with something more creative. B: More creative? A: Not only do we have to worry about not overstepping bounds with copyright, but we also want something different from everyone else. We want to stand out to our consumers. Come up with something good, and then well set our own copyright on it. B: OK. So we have to start it over again.
