[外语类试卷]BEC商务英语(高级)阅读模拟试卷100及答案与解析.doc

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1、BEC商务英语(高级)阅读模拟试卷 100及答案与解析 一、 PART ONE 0 Look at the statements below and at the five extracts from an article about Swindling in International Trade.Which article(A, B, C, D or E)does each statement 1 8 refer to?For each statement 1 8, mark one letter(A, B, C, D or E)on your Answer Sheet.You will

2、need to use some of these letters more than once.There is an example at the beginning, (0).AAccording to the statistics of the Organization of Trade and Development of the United Nations, there are several swindling acts each month and swindling causes a loss of up to billions of US dollars annually

3、. In 1959, the swindle of Coffee in Costa Rica paralyzed the countrys economy for a certain period of time. At the urgent request of the international business community, the Organization of Trade and Development of the United Nations held two special meetings in 1984 and 1985 in Geneva to deal with

4、 the problem, but no agreement was reached.BGenerally speaking, there is little opportunity for the swindlers to take advantage in the trading of complete sets of equipment or transfer of technology, while commodity transactions are most vulnerable to swindling. As long as such commodities as steel,

5、 cement, fertilizer and chemicals are identical in specification, model, pattern, or chemical composition, as long as the price is favorable and delivery is prompt, the buyer seldom sends any mission abroad to inspect the goods. Swindlers often take advantage of these factors and resell the goods to

6、 make profits.CSwindlers can also, by taking advantage of natural calamities such as storm and submerged reefs, forge and reported sea accidents. Then, they remove and resell the goods for huge profits. Since the cargo is not received, the buyer claims against insurance company. Therefore, the final

7、 victimized is the insurance company. Generally speaking, the carrier, captain and seaman collaborate with one another to commit this kind of economic crime. Afterwards, they sell the ship and the goods and abscond. If goods are carried on the ship, the insurance is one of the victims in this case.D

8、The criminals sometimes swindle money from the buyer by forging commercial documents. Upon presentation of the bill of lading, the buyer cannot get the goods after he has paid according to the contract. The seller can sometimes lose money in a contract that stipulates payment after the arrival of go

9、ods or by bank collection. In most cases, the criminals first win the sellers trust by doing some successful trade transactions with him. Then he manages to acquire a large deal by signing a contract that stipulates payment after the arrival of the goods or by bank collection. As soon as he receives

10、 the goods, the buyer sells the goods and absconds with the money.EIn order to prevent international swindling, we suggest the following measures: Firstly, we should promote education and maintain sharp vigilance in international trade transactions. Secondly, we should carefully investigate the cred

11、it status before the conclusion of a contract. Thirdly, we should draft every clause of the contract properly since the contract is the only legal document for the execution of transaction and the settlement of the dispute. Lastly, we should supervise the loading of the goods and keep a close watch

12、on the movements of the carrying vessel. 1 The seller can also lose money in receiving payment by bank collection. 2 Ship charters, captains and seamen sometimes conspire to swindle the ship-owner by making up a lost ship. 3 Inspection of the goods is rarely done by the buyer outside of the country.

13、 4 Swindling is more likely to happen in commodity transactions than in transfer of technology. 5 The buyer would find that the bill of lading, certificate of quantity and quality, packing list and invoice are all forged. 6 Insurance company is always responsible for the loss in a sea swindling. 7 W

14、e should keep alert in international trade transactions. 8 There are no formal agreement about swindling in the world. 二、 PART TWO 8 Read this text taken from an article about advertising.Choose the best sentence to fill each of the gaps.For each gap 9 14, mark one letter(A H)on your Answer Sheet.Do

15、 not use any letter more than once.There is an example at the beginning, (0).Advertising in the United States is successful under the following circumstances: first, when it creates a favorable company image; second, when it relies on scientific research for an accurate evaluation of trends, fashion

16、s, needs, attitudes, and motivation; third, systematically applies the findings of research in solving its problems;(0)G(9) _.In the competitive world of American business, a positive company image is essential to a companys survival and growth. Any adverse publicity could destroy the image, thereby

17、 causing a “recession“ in the companys ability to sell its product, keep the value of its stocks high, and maintain a healthy state of company morale. Furthermore, the self-images projected to the consumer are one of the essential techniques for pulling people into the commercial, of getting them in

18、volved with the situation and consequently with the product.(10)_. The composite American, as projected in TV and radio commercials, might be pieced together somewhat as follows; always eating, troubled with insomnia, constantly worried, extremely clean, fond of fun and luxury, wholesome, highly ind

19、ividualistic, looking for the easiest and quickest way of doing everything, and searching for reality even if its only a real cigarette.Successful advertising appeals more to emotion than to reason. Research shows that data from surveys may be inaccurate because people frequently do not give reasone

20、d answers to questions, but answers that convey a good impression to the researcher.(11)_Reasoning power is called into play only when people have to give themselves a solid excuse for buying something that appeals to them emotionally. Since a major part of advertising is aimed at the emotions, ther

21、e is some concern that through exploitation of the emotions by advertisers, Americans will become less rational and less independent in their ability to make decisions.However, recent research indicates that peoples ability to reason is not adversely affected by advertising because too few advertisi

22、ng messages really get through to them.(12)_.If a companys drive for successful advertising disregards ethical practices, the public must rely on various agencies to discipline the offender with the threat of damaging its image. On the other hand, advertisers have found it advantageous to enrich our

23、 leisure hours by providing great entertainment, often unavailable otherwise.(13)_What does it mean? It means that we associate the brand name, the trademark, or the slogan with the entertainment. It means that the company has won our favor and that, in all probability, we will buy that companys pro

24、ducts and/or invest in its stocks.(14). Therefore, every step in the advertising process is aimed at stimulating Americans to work harder, to train longer, and to earn more in order to acquire a generous share of the material conveniences and luxuries that the giants of industry have been able to pr

25、oduce. A Effective advertising is a powerful image-builder.B As a result of all this image-making activity, the advertiser arrives at a composite of all the images projected, a national image with which the majority of consumers can identify.C People watch the commercial and listen to the sales mess

26、age, but often pay little attention to what is going.D People always pay little attention to commercials, because they are so money-oriented.E We hum the tunes, recount the tales, and laugh at the comic situations brought to us by the advertiser.F It was the motivation analysts who found that compan

27、ies must sell emotional security first and foremost.G Fourth, avoids exposing the sponsor to charges of unethical practices.H Ultimately, the American dream of everlasting affluence depends for its fulfillment on the advertisers continued success in keeping people amused, dissatisfied with what they

28、 already have, and eager for more and more and still more of the good things. 三、 PART THREE 14 Read the following extract from an article about some job problems, and the questions followed. For each question 15 20, mark one letter(A, B, C, or D)on your Answer Sheet for the answer you choose. Last y

29、ears economy should have won the Oscar for best picture. The macroeconomic situation was good, but the microeconomic numbers were not. Yes, 3 million new jobs were there, but not enough of them were permanent, good jobs paying enough to support a family. Yes, unemployment went down, but over 1 milli

30、on workers were so discouraged they left the labor force. More than 6 million who wanted full-time work were only partially employed; and another large group was either overqualified or sheltered behind the euphemism of self-employment. White-collar workers found out they were no longer immune. For

31、the first time, they were let go in numbers virtually equal to those for blue-collar workers. Many resorted to temporary work with lower pay, fewer benefits and less status. Then there is a matter of remuneration. Whatever happened to wage gains four years into a recovery? The Labour Department rece

32、ntly reported that real wages fell 2.3 percent in the 12-month period ending this March. Since 1973, wages adjusted for inflation have declined by about a quarter for high school dropouts, by a sixth for high school graduates and by about 7 percent for those with some college education. What is goin

33、g on here? In previous business cycles, companies with rising productivity raised wages to keep labor. Is the historical link between productivity improvements and income growth severed? Of all the reasons given for the wage squeeze-international competition, technology, deregulation, the decline of

34、 unions and defense cuts- technology is probably the most critical. It has favored the educated and skilled. The earning squeeze on middle-class and working-class and the scarcity of “good, high-paying“ jobs will be the big political issue of the 1990s. Americans have so far responded to their falli

35、ng fortunes by working harder. Two-worker families rose by more than 20 percent in the 1980s. Seven million workers hold at least two jobs, the highest proportion in half a century. America is simply not growing fast enough to tighten the labor market and push up real wages. The danger of the inform

36、ation age is that while in the short run it may be cheaper to replace workers with technology, in the long run it is potentially self-destructive because there will not be enough purchasing power to grow economy. To avoid this dismal prospect, we must get on the virtuous cycle of higher growth and a

37、void the vicious cycle of retrenchment. Otherwise, an angry, disillusioned and frustrated population whose rage today is focused on big government, excess taxes, immigration, welfare and affirmative action- may someday be brought together by its sense of diminished hopes. Then we will all be in for

38、a very difficult time. 15 The prosperous picture of present economy situation indicates that_. ( A) the economy is developing fast and in a good cycle ( B) there is some serious problem behind the scene ( C) real wages are wonderful ( D) the governments policy is correct and working 16 How many peop

39、le were partially employed last year? ( A) Over 2 million. ( B) 3 million. ( C) Over 6 million. ( D) 8 million. 17 Which of the following statements is NOT true? ( A) American economical growth was quite satisfying last year. ( B) Companies with rising productivity would raise wages to retain their

40、labours. ( C) White-collar workers are also fired in large numbers. ( D) Self-employment was a way out for the American economy. 18 “Real wages“ in the third paragraph means here_. ( A) new income records ( B) wages keeping up with the rising inflation ( C) credit card instead of cash ( D) wages tha

41、t can build the countrys economy 19 What does the writer think will be the consequence if the present situation goes on? ( A) Political turmoil. ( B) The decline of unions. ( C) Deregulation. ( D) International competition. 20 The best title of this article should be_. ( A) The Last Years Economy Pi

42、cture ( B) How To Push Up The Real Wages ( C) Job Insecurity: A Potential Problem ( D) How To Keep Up With The Inflation 四、 PART FOUR 20 Read the article below about decision rights in a company.Choose the correct word or phrase to fill each gap from A, B, C, or D.For each question 21 30, mark one l

43、etter(A, B, C, or D)on your Answer Sheet.There is an example at the beginning, (0). Decision Rights- Who Gives the Green Light?How a company decides who is(0)D to make what types of decisions can have a profound(21)_on its business, both in terms of everyday effectiveness and the(22)_line.Consider t

44、he experience of one global conglomerate that recently shifted to its U. S. headquarters final decision(23)_for the pricing of bids made by its foreign subsidiaries. The company believed that its U.S.-based(24)_ would be more effective in making pricing decisions because they had a broader purview o

45、f the companys needs. But the time needed to(25)_the relevant information to headquarters, and for executives there to absorb and react to it, reduced the companys ability to respond to bid requests on a timely (26)_. Alert to this change, a European(27)_added a 24-hour limit to its competing bids,

46、forcing quick decisions from clients and winning new business as a result.Such a scenario “happens all too often, “ says Michael Jensen, professor emeritus at Harvard Business School and managing director of Cambridge, Massachusetts-based Monitor Groups organizational strategy practice. “Allocating

47、decision rights in ways that(28)_organizational performance is an extraordinarily difficult and controversial management task. “And therein lies a big problem, because how effective an organization is at making high-quality decisions(29)_with its mission and objectives, the experts note, is a prime

48、determinant of its ability to compete in the marketplace. It is found that though the(30)_to effective decision-rights distribution can be high, several best practices promise to lower them.( A) result ( B) effect ( C) consequence ( D) conclusion ( A) end ( B) base ( C) bottom ( D) ground ( A) gover

49、nment ( B) office ( C) department ( D) authority ( A) executives ( B) leaders ( C) employees ( D) employers ( A) transmit ( B) transfer ( C) transport ( D) transact ( A) standard ( B) base ( C) request ( D) basis ( A) headquarter ( B) subsidiary ( C) rival ( D) expert ( A) maximize ( B) enlarge ( C) expand ( D) extend ( A) related ( B) akin ( C) linked ( D) consistent ( A) obstruction ( B) barriers ( C) obstacle ( D) barricade 五、 PART FIVE 30 Read the article below about training ac

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