1、大学英语四级模拟试卷 232及答案与解析 一、 Part I Writing (30 minutes) 1 For this part, you are allowed 30 minutes to write a short essay “Student Use of the Internet “. You should write at least 120 words following the outline given below. Student Use of the Internet 1. 上图所示的是 1995年、 2000年和 2004年某高校大学生上网的情况，请说明其变化： 2
2、. 分析其变化的原因； 3. 你认为目前大学生在上网方面存在的困难和问题是什么 ? 二、 Part II Reading Comprehension (Skimming and Scanning) (15 minutes) Directions: In this part, you will have 15 minutes to go over the passage quickly and answer the questions attached to the passage. For questions 1-7, mark： Y (for YES) if the statement ag
3、rees with the information given in the passage; N (for NO) if the statement contradicts the information given in the passage; NG (for NOT GIVEN) if the information is not given in the passage. 1 The Name Game Each year, business executives around the world struggle to find original and catchy names
4、for their companies and their companies products, According to business experts, these decisions are among the most important decisions that firms ever make. A name is the first point of contact that a company has with the world, and it can be an effective marketing tool. And respected names have va
5、lue. When a company is sold, there is often a fee for transferring the company name to the new owners. The rights to the names Indian Motorcycles and Pan Am Airlines were sold years after those companies went bankrupt. Names are so important that some companies hire special naming firms that develop
6、 a list of names, test them at focus groups, screen them to be sure they are available, and then trademark the final selections. But how do firms decide on names? Ways of playing the name game Some companies cheese straightforward names. These may include the name or names of the founders (Proctor i
7、t makes computers. Red pepper does not sell spices; it sells software. Dominos has nothing to do with games; it makes pizza. A number of companies have chosen off-the-wall or playful names for their products. There are those naming experts who warn against this, saying that consumers will not take t
8、hese seriously, and in the case of Boo. com, they may have been fight: This womens fashion company went bankrupt in no time. However, Monster. com, Google, and yahoo have succeeded despite or maybe because of their unusual names. Some corporations have turned to other languages for names. A company
9、or product name may come from Latin (Amphion multimedia, Oreo cookies), Spanish (EI Pollo Loco fast food restaurants, Fuego technology), Danish (Haagen-Dazs ice cream), or Hawaiian (Akamai internet technology). Other companies borrow from mythology: Nike shoes, Ajax cleanser, and Midas mufflers (围巾
10、)are all named after figures in classical myths. Some names are totally invented. One advantage for a corporation in making up a name is that this name is then the unambiguous(独有的 )property of the company, and it is easy to trademark. Some of these coined names, while not real words, are suggestive
11、of actual words. For example, Nyquil, a brand of cough medicine meant to be taken at night, suggests the words night and tranquil. Aleve, a pain medicine, is reminiscent of the word relieve, and Acura is similar to the word accurate. Other coined names are completely meaningless: Exxon, Kodak, Xerox
12、, and SONY are examples of successful names of this type. Not all coined names are well liked. The famed entrepreneur Donald Tramp once said that the corporate name Allegis sounded like “a world class disease.“ Thats because the names of so many diseases arthritis(关节炎 ), encephalitis(脑炎 ) end in-is.
13、 Tips on naming Mix-ups Choosing good names becomes more difficult when a firm markets internationally. Today, through the Internet, even small businesses often do business in several countries. Sometimes the leap from one language to another can be positive; the Chinese pictogram for the sounds of
14、the name Coca-Cola contains the words for “delicious“ and “leisure.“ More often, though, a problem occurs. The classic example of an international naming gaffe(失策 )is that of the General Motors car called the Nova. Named for an exploding star, the Nova was a reliable ear, but its sales were never br
15、isk in Spanish-speaking countries. This was supposedly because Nova could be read as no va in Spanish, meaning “It does not go.“ In German, the word mist means dirt or manure, so Country Mist makeup and the nasal(鼻子的 )spray Primatene Mist had to be renamed for the German market. A food company liter
16、ally made a big mistake when it named a burrito (面卷饼 ) Burrada. (Burrada means “big mistake“ in Spanish. ) Bran Buds, a type of breakfast cereal, sounds like “burnt farmers“ in Swedish, and the word Dainty, the name of a type of soap, sounds like the word for “aloof“ in Finnish and like the word for
17、 “stupid“ in Farsi. Firms and products from English-speaking countries are not the only ones with problematic names: Bimbo(外表美丽但智慧贫乏的女子 ) bread from Spain, Zit (小脓包 )soft drinks from Greece, Creap(讨厌的人 )coffee creamer from Japan, Swine(猪 )chocolates from China, and Pocari Sweat sports drink from Jap
18、an may do well in their regional markets, but would probably not be very successful in English-speaking countries. The name of the Japanese computer maker Toshiba sounds like “tou-chu-ba“ to speakers of Mandarin Chinese. This phrase means “Lets steal it.” The lessons from naming mix-ups is that glob
19、al marketers mast do their homework. They must make sure that the names they choose are easy to pronounce and that they do not have any negative linguistic or cultural meanings in the target language. For large international businesses in fact, for any company of any size playing the name game is a
20、serious business. 2 Indian Motorcycles and Pan Am Airlines went bankrupt because they changed their company names. （ A） Y （ B） N （ C） NG 3 Focus groups play the most decisive role in naming a company. （ A） Y （ B） N （ C） NG 4 Kentucky Fried Chicken has tried to prevent other companies from using the
21、initials KFC. （ A） Y （ B） N （ C） NG 5 If one company makes an automobile called The Chancellor, another company might legally make a stereo speaker called The Chancellor. （ A） Y （ B） N （ C） NG 6 Despite its unusual names, Boo. com has been quite successful in the field of womens fashion. （ A） Y （ B）
22、 N （ C） NG 7 Donald Trump disliked the name Allegis because it reminded him of the name of a disease. （ A） Y （ B） N （ C） NG 8 The Chinese pictogram for the brand Coca-Cola has negative associations. （ A） Y （ B） N （ C） NG 9 It becomes increasingly difficult for companies to name themselves if _. 10 T
23、he Nova car didnt sell well in Spanish-speaking countries because Nova could be read as no va meaning “_“ in Spanish. 11 In naming mix-ups, the global marketers must make sure that in the target language the names they choose are easy to pronounce and _ are avoided. Section A Directions: In this sec
24、tion, you will hear 8 short conversations and 2 long conversations. At the end of each conversation, one or more questions will be asked about what was said. Both the conversation and the questions will be spoken only once. After each question there will be a pause. During the pause, you must read t
25、he four choices marked A, B, C and D, and decide which is the best answer. （ A） She will buy another calculator. （ B） She will give hers to the man for a coffee. （ C） She wants the man to buy a calculator. （ D） She will buy a calculator. （ A） It has good food. （ B） It is isolated and quiet. （ C） It
26、has better prices. （ D） It is too far from their home. （ A） His present whereabouts is unknown. （ B） He is somewhere in Bristol. （ C） Hes out of the town. （ D） Nobody knows. （ A） A waitress in a restaurant. （ B） A clerk in the Post and Telegram Office. （ C） A saleswoman in a department store. （ D） A
27、 clerk in the Lost and Found Department. （ A） Manager and clerk. （ B） Doctor and nurse. （ C） Director and secretary. （ D） Professor and student. （ A） Playing volleyball. （ B） Skating. （ C） Swimming. （ D） Watching TV. （ A） Pop music. （ B） Classical music. （ C） Folk music. （ D） All kinds of music. （ A
28、） She has to change the time for the trip. （ B） She cant afford the time for the trip. （ C） She hasnt decided where to go next month. （ D） She will manage to leave this month. （ A） The mining industry. （ B） The service industry. （ C） The construction industry. （ D） The light industry. （ A） 21,000. （
29、 B） 2,000. （ C） 12,000.00 （ D） 20,000.00 （ A） Worldwide. （ B） In Europe. （ C） In America. （ D） In Asia. （ A） To give his feet additional protection from the cold. （ B） To make the sandals wear-resisting. （ C） To match his trousers. （ D） To make the sandals look more beautiful. （ A） By replacing the
30、sandals thongs with cloth. （ B） By replacing the sandals thongs with solid leather. （ C） By replacing the sandals thongs with leaves. （ D） By replacing the sandals thongs with grass. （ A） In the 18th century. （ B） In the Middle Ages. （ C） In the 19th century. （ D） In the modern times. （ A） In the 17
31、th century. （ B） In 1940. （ C） In the early 1800s. （ D） In 1945. （ A） In Scotland. （ B） In America. （ C） In Japan. （ D） In England. （ A） She has no interest in traveling. （ B） She has to go on a business trip. （ C） She hasnt finished her work. （ D） She hasnt got enough money. （ A） America or Japan.
32、（ B） Asia or Japan. （ C） Europe or Asia. （ D） Scotland or France. （ A） Australia. （ B） America. （ C） Japan. （ D） Asia. Section B Directions: In this section, you will hear 3 short passages. At the end of each passage, you will hear some questions. Both the passage and the questions will be spoken on
33、ly once. After you hear a question, you must choose the best answer from the four choices marked A, B, C and D. （ A） It has only sixteen grammatical roles. （ B） Its alphabet is simple. （ C） Each letter has only one sound. （ D） Its grammatical rules are simple. （ A） It was invented by a doctor one hu
34、ndred years ago. （ B） It is the international language for trade, science and diplomacy. （ C） There are fifteen million people speaking it throughout the world. （ D） It was the second language in English-speaking countries. （ A） 4. （ B） 8. （ C） 5 （ D） 18 （ A） America （ B） England （ C） Italy （ D） Spa
35、in （ A） Breakfast only. （ B） Breakfast and dinner. （ C） Dinner only. （ D） Breakfast, lunch and supper. （ A） He wanted to become a lawyer. （ B） He wanted to become a writer. （ C） He wanted to become a musician. （ D） He wanted to become a painter. Section C Directions: In this section, you will hear a
36、 passage three times. When the passage is read for the first time, you should listen carefully for its general idea. When the passage is read for the second time, you are required to fill in the blanks numbered from 36 to 43 with the exact words you have just heard. For blanks numbered from 44 to 46
37、 you are required to fill in the missing information. For these blanks, you can either use the exact words you have just heard or write down the 36 The collecting of postage stamps is a hobby that interests people of all ages and all walks of life. It has 【 B1】 _ followers in every land. There are o
38、ver two million stamp 【 B2】 _ in the United States and Canada. The most 【 B3】 _ stamp in the world is the one-cent British Guiana magenta of 1856. Only one copy is known to 【 B4】 _ ; it is valued at about 50,000. Yet most stamps are not 【 B5】 _ . There are hundreds of stamps worth a few dollars and
39、many more hundreds that you may buy for a few cents. So you can see that stamp collecting is not merely a rich mans hobby. Each stamp collector finds his own stamps 【 B6】 _ ; no matter how much or how little money he spends on them. The 【 B7】 _ is that there is always a 【 B8】 _ behind postage stamps
40、. 【 B9】_ about their industries, their culture, and their great men. They also use stamps to celebrate important events in their history. So while a stamp collector is enjoying his hobby, 【 B10】 _ . Usually a beginner collects everything that comes his way. This is the best method, as in this way he
41、 will become acquainted with a wide variety of stamps. Later on he may decide to specialize in certain kinds. But unless he has already collected all sorts of postage stamps, 【 B11】 _ . 37 【 B1】 38 【 B2】 39 【 B3】 40 【 B4】 41 【 B5】 42 【 B6】 43 【 B7】 44 【 B8】 45 【 B9】 46 【 B10】 47 【 B11】 Section A Dir
42、ections: In this section, there is a passage with ten blanks. You are required to select one word for each blank from a list of choices given in a word bank following the passage. Read the passage through carefully before making your choices. Each choice in the bank is identified by a letter. Please
43、 mark the corresponding letter for each item with a single line through the center. You may not use any of the words in the bank more than once. 47 The motor vehicle has killed and disabled more people in its brief history than any bomb or weapon ever invented. Much of the blood on the street flows
44、essentially from 【 S1】 _ behavior of drivers who refuse to respect the legal and moral rights of others. So the massacre(残杀 ) on the road may be 【 S2】 _ as a social problem. In fact, the enemies of society on wheels are rather harmless people just ordinary people acting carelessly, you might say. Bu
45、t it is a 【 S3】 _ both of law and common morality that carelessness is no excuse when ones actions could bring death or damage to others. A 【 S4】 _ of the killers go even beyond carelessness to total negligence. Researchers have estimated that as many as 80 per cent of all automobile accidents can b
46、e attributed to the psychological condition of the driver. Emotional upsets can distort drivers reactions, slow their judgement, and blind them to dangers that might otherwise be 【 S5】 _ . The experts warn that it is vital for every driver to make a conscious effort to keep ones emotions under contr
47、ol. Yet the irresponsibility that accounts for much of the problem is not 【 S6】 _ to drivers. Street walkers regularly 【 S7】_ traffic regulations, they are at fault in most vehicle walker accidents; and many cyclists even believe that they are not 【 S8】 _ to the basic rules of the road. Significant
48、legal advances have been made towards safer driving in the past few years. Safety standards for vehicle have been raised both at the point of manufacture and through periodic road- worthiness 【 S9】 _ . In addition, speed limits have been lowered. Due to these measures, the accident rate has decrease
49、d. But the accident experts still worry because there has been little or no improvement in the way drivers behave. The only real and lasting solution, say the experts, is to convince people that driving is a skilled task requiring constant care and concentration. Those who fail to do all these things 【 S10】 _ a threat to those with whom they share the road. A) inspections B) implications C) min
