1、BEC商务英语（中级）听力模拟试卷 98及答案与解析 一、 PART ONE 0 Look at the note below. You will hear a woman calling a colleague about a factory visit. Order Ticket 8: 30 a. m. 10th July D. Golden Information of Customer: Name: Golden from INA Industries Address: 【 C1】 _London Street Contact No.: 【 C2】 _ Information of C
2、omputers: Type: 876 models【 C3】 _cache on hard drive Quantity: 【 C4】 _. Delivery Date: Tuesday morning 23rd July 1 【 C1】 2 【 C2】 3 【 C3】 4 【 C4】 4 Look at the note below. You will hear a man calling to make an appointment with a doctor. Reservation Card To: Dr. Smith From: Linda Date: 10th June Time
3、: 9: 30 a. m Information of Patients Name: Green【 C5】 _ Symptom: something wrong with the【 C6】 _ Date of Meeting: 12th,【 C7】 _ Time for Meeting: 【 C8】 _ 5 【 C5】 6 【 C6】 7 【 C7】 8 【 C8】 8 Look at the notes below. You will hear a man calling to hire sports bikes. Bicycle Renting Registration Date: 8th
4、 April Time: 12 30 Bicycle Type: 【 C9】 _Bikes No. of Bicycles: 4 Period of Hiring: 【 C10】 _days Hirers Name: 【 C11】 _ Contact No. : 837845-ex. Room【 C12】 _ 9 【 C9】 10 【 C10】 11 【 C11】 12 【 C12】 二、 PART TWO 12 You will hear five recordings. For each recording, decide where the conversation happened.
5、Write one letter(A-H)next to the number of the recording. Do not use any letter more than once. You will hear the five recordings twice. A internet bar B post office C hospital D museum E gallery F police office H school 13 _ 14 _ 15 _ 16 _ 17 _ 17 You will hear another five short pieces. For each p
6、iece decide what the speaker is talking about. Write one letter(A-H)next to the number of the piece. You will hear the five pieces twice. A weightlifting B ping-pong C fencing D gymnastics E air rifle F swimming H badminton 18 _ 19 _ 20 _ 21 _ 22 _ 三、 PART THREE 22 You will hear a conversation betwe
7、en a sociologist and a retailer. They talk about what is going to influence the life style and how the life style will affect the purchasing process. For each question(23-30), mark one letter(A, B or C)for the correct answer. After you have listened once, replay the recording. 23 AIO refers to （ A）
8、actions, involvement and options. （ B） activities, interests and opinions. （ C） advertising, impact and opportunities. 24 Another name for AIO measurement is （ A） psychographics. （ B） demographics. （ C） statistics. 25 According to the author, the most important social factor in purchasing process is
9、 （ A） reference groups. （ B） social classes. （ C） culture. 26 If you are running an upper level fur store, youd better attract your customers by （ A） lowering prices. （ B） mass advertising. （ C） improving the product packaging. 27 Sometimes, the reference groups have the most impact on the purchasin
10、g process, so a retailer must pay much attention to the reference groups composed by （ A） family members. （ B） suburbanites. （ C） city dwellers. 28 For the customer with much self-confidence, the purchasing process is （ A） endless. （ B） long. （ C） short. 29 When the consumer thinks of alternatives a
11、nd makes a final decision, the most important individual factor will be （ A） personalities. （ B） motives. （ C） performance. 30 One of the individual dimensions of lifestyle mentioned by the sociologist is （ A） performance. （ B） interests. （ C） class consciousness. BEC商务英语（中级）听力模拟试卷 98答案与解析 一、 PART O
12、NE 0 【听力原文】 M1: Hello ! F1: May I speak to Mr. L. J. , please? M1: This is he. F1: Good morning, Mr. David. This is Golden from INA Industries. Our company is going to buy four 876 model computers. M1: Will that be 16MB hard drive models or 32MB optional on base models? F1: Have you got any suggesti
13、ons? M1: The kind of 16MB on hard drive models is suitable for general use. And the 32MB optional on base models is available upon request. Its a bit more expensive. F1: I think I will buy the former, 16MB card on hard drive model. M1: Ok! When do you want them? We have this computer in stock. F1: T
14、hats fine. I hope the computers will arrive on Tuesday morning. M1: Tuesday morning. Where is your company located? F1: NO. 34 London Street, near the barbershop. M1: And your telephone number? F1: 66886598. Thank you. M1: Thank you for your order. 1 【正确答案】 NO 34 【试题解析】 原文中问 “Where is your companylo
15、cated ?”回答可知 NO 34 London Street， nearthe barbershop 2 【正确答案】 66886598 【试题解析】 原文中问 “And your telephonenumber is?”回答为：“66886598 Thank you ” 3 【正确答案】 16MB 【试题解析】 从原文 “I think I will buy the former， 16MB hard drive model ”中可知。 4 【正确答案】 4 【试题解析】 从原文 “Our company is going to buy four876 model computers ”
16、中可知。 4 【听力原文】 F1: Hello. Springfield Health Centre. Can I help you? M1: Yes. Id like to speak to Dr. Smithmans receptionist, please. F1: Yes. M1: This is Green Parker. I have been having some headache recently. F1: Well, Mr. Parker. What can I do for you? M1: I would like to make an appointment to s
17、ee the doctor. F1: Yes. Would Friday morning suit you? M1: Friday is the 12th of June. Ok. At what time? F1: Is 10: 30 ok for you? M1: Yes, thats fine. F1: Whats your name again please? M1: Green Parker. G-R-E-E-N P-A-R-K-E-R. F1: Thank you. Dr. Smithman will see you at 10: 30 on Friday. 5 【正确答案】 Pa
18、rker 【试题解析】 原文中问 “whats your name againplease?”回答为： “Green Parker G-R-E-E-N， P-A-RK-E-R ” 6 【正确答案】 Head 【试题解析】 从原文中 “I have been having someheadache recently ”可知。意为：我目前有点头痛。从而可知病人的头部出现不适。 7 【正确答案】 June 【试题解析】 原文中问 “Would Friday mornin g suityou?”回答为： “Friday is the 12th of June ” 8 【正确答案】 10： 30 a m
19、 【试题解析】 材料中问 “Is 10： 30 Ok for you?”回答为： “Yes， thats fine ”可知同意 10： 30这个时间。 8 【听力原文】 F1: Good evening, this is Davids Bicycle Rental. M1: Good evening, miss. A friend of mine suggested I call you to hire some sports bikes. F1: Oh, yes. A lot of people do this these days. Ml: Yes, were just on vacati
20、on here for a few days and they said it would be a good idea to see the island on bicycle. F1: Well it certainly is. And most people rent a motor bike because you can get around faster and even go to the beach if you like. M1: If I wanted to hire 4 motor bikes tomorrow morning for 3 days, would ther
21、e be any problem? F1: No problem at all. May I know your name? Ml: Its Gold, GOLD. F1: And your telephone number is.? Ml: Im at the Holiday Red Hotel. My number is 837845. Im in Room 290. By the wayyoure your bike rental shop at No. 100 Beckman Street? F1: Thats right. M1: OK, then, Ill see you tomo
22、rrow morning. Thanks a lot. F1: Ill see you then. 9 【正确答案】 Motorized 【试题解析】 从原文中顾客回答： “If I wanted tohire 4 motor bikes tomorrow morning for 3 days， would there be any problem?”可知选择的是带马达的自行车。 10 【正确答案】 3 【试题解析】 从原文： “If I wanted to hire 4 motor bikestomorrow morning for 3 days， would there be anypro
23、blem?”可知顾客想租为期三天的自行车。 11 【正确答案】 Gold 【试题解析】 原文中提问： “May I know yourname?”回答为： “Its Gold， GOLD ” 12 【正确答案】 290 【试题解析】 从文中 290“My number is 837845 Imin Room 290 ”可知。 二、 PART TWO 13 【听力原文】 Those are really some of Chinas most priceless treasures. Age-old jade artifacts, gold and silver ornaments, and p
24、aintings just to name a few. There are thousands of cultural relics exhibited in the Palace Museum. 13 【正确答案】 D 【试题解析】 通过原文 “There are thousands of culturalrelics exhibited in the Palace Museum ”可知地点为故宫，故选 D。 14 【听力原文】 Hello, my friend introduced this game to me, but I dont know how to play it. I kn
25、ow, this is an online game that takes credits to play. But, how can I get some? I need to buy a card. Where can I buy this card? 14 【正确 答案】 A 【试题解析】 通过原文 “Hello， my friend introduced thisgame to me but I dont know how to play it ”让朋友教自己玩新的游戏，可猜测网吧最为接近。 15 【听力原文】 Nothing special. To be honest, I dont
26、 like modern art very much. Because its just too abstract for me. I cant see what the artist tries to express. I prefer the traditional Chinese ink and wash. 15 【正确答案】 E 【试题解析】 通过原文 “I dont like modern art verymuch Because its just too abstract for me ”可知谈论的焦点为艺术，故 E最为贴近。 16 【听力原文】 Would you like to
27、 mail it by air or sea? You can send it by express mail if you need it faster. It will only take three or four days. OK, the postage is 325 yuan. 16 【正确答案】 B 【试题解析】 通过原文 “Could you like to mail it by air orsea?You can send it express mail if you need itfaster ”可猜测地点为邮局。 17 【听力原文】 Hi, everyone, liste
28、n up, the one who wants to have the blood test should go to the second floor. You need to follow procedures, first you prepare a test sheet. And then, you need to go to the first floor to pay, then go back to the second floor. 17 【正确答案】 C 【试题解析】 通过原文 “the one who wants to have theblood test should g
29、o to the second floor”可知，抽血测试应在医院最为贴近。 18 【听力原文】 A: She has won a gymnastics medal. I like her so much, but she is already retired. B: What a pity! Well, the good news is that she has become a gymnastics judge. 18 【正确答案】 D 【试题解析】 通过原文 “She has won a gymnasticsmedal”她赢得了体操冠军，可知选 D。 19 【听力原文】 A: I lik
30、e fencing very much. And the Chinese fencing team is great. But its a pity that they havent won a gold medal in over 20 years. B: When was the last time they won the gold medal? A: The 1984 games in Los Angeles That was Chinas first gold medal in fencing. I hope that China will be awarded a gold med
31、al soon. 19 【正确答案】 C 【试题解析】 通过原文 “I like fencing very much Andthe Chinese fencing team is great ”可知说话人喜欢击剑队。 20 【听力原文】 A: Do you think that we could win all of the gold medals in ping-pong during the Beijing Olympics? B: I hope so, but its hard to say. The South Korean, Swedish, and Japanese athlete
32、s are strong competitors. 20 【正确答案】 B 【试题解析】 通过原文 “Do you think that we could winaU of the gold medals in pingpong during theBeijing Olympics?”可知询问乒乓球能赢多少枚金牌。 21 【听力原文】 How many gold medals do you think the Chinese weightlifting team will win at the Beijing Olympics? I guess 5 or so. They have won 5
33、 gold medals during the past two Olympics. The Chinese weightlifting team is pretty good, especially the women. Since womens weightlifting became an Olympic sport, they have always performed extremely well. 21 【正确答案】 E 【试题解析 】 通过原文 “How many gold medals do youthink the Chinese weightlifting team wil
34、l win atthe Beijing Olympics?”可知讲述的是北京奥运会上的举重项目。 22 【听力原文】 I like the shooting competitor, Zhu Qinan. Oh, he was the champion of the Mens 10m Air Rifle in Athens. He also broke the world and Olympic records. I still remember how he confidently gave a thumb up. That was so cool! I hope he wins again.
35、 22 【正确答案】 A 【试题解析】 通过原文 “I like the shooting competitor， ”可知讲述的是射击项目。 三、 PART THREE 22 【听力原文】 Retailer: A persons life style has a significant effect on the purchasing process. So how do I determine and understand the life style of my target market? Sociologist: The consumers activities, interests,
36、 and opinions or AIO can be used to analyze life styles and their impact on purchase behavior. Activities, interests , and opinions are especially useful when they can be related to demographic data. Grouping people according to these three criteria will reveal substantial differences in product usa
37、ge, time spent shopping, enjoyment of shopping experience, location and hours of the store, and so on. A typical consumer AIO survey would include questions on membership, hobbies , travel, shopping, work, and entertainment activities, involvement in the home, the family, and community interests and
38、 feelings about economics, politics, and advertising. The use of the AIO measurement has also been called psychographics; it is in the early stages of development. Retailer: So the AIO survey of consumers is not enough. What else should I pay attention to? Sociologist: Culture, social class, referen
39、ce groups and class consciousness are social dimensions of life style that have an impact on purchasing behavior. A persons culture affects the importance of family, religion, education and other concerts. North Americans act differently than South Americans or Europeans because of their cultural he
40、ritage. For example, in the United States, purchasing decisions are more decentralized; religion has a declining impact on behavior. From a retailing perspective, the norms or standards of behavior that are influenced by culture are most important. Culture has an impact on all aspects of the purchas
41、ing process. Retailer: How do social classes influence a persons purchasing behavior? Sociologist: Lower-class consumers have limited information sources and seek local, friendly retailers. Middle class consumers utilize media information and extensive search. They are willing to shop out of their n
42、eighborhoods. Upper- class consumers use media information and shop at prestige stores. For products or services that are conspicuous, reference groups have an important role in the purchasing process. Those reference groups that are face-to- face have the most impact on the purchasing process. The
43、different types and uses of reference groups need to be understood, As an example, ones neighbours are a membership reference group. However, a retailer must distinguish between the use of neighbours as a reference group by suburbanites and the use by city dwellers. The suburbanite will follow his o
44、r her neighbours and know them much better. City dwellers are more independent and know little about their neighbours. Retailer: Dont you think motives are very important in purchasing behavior? Sociologist: Yes. Personality, motives, and performance are individual dimensions of life style that have
45、 an impact on purchasing behavior. A consumers personality traits affect the purchase process. For an impatient person, the process is short. For someone with little selfconfidence, the process is long. Post purchase satisfaction is very important to a status seeker. Consumers have different motives
46、(reasons)when they buy products. Motives are critical when the consumer ranks alternatives and makes a final decision. Motives do change in different situations. A persons performance in various roles determines his or her social acceptance and influences the purchasing process. Retailer: Thank you
47、very much. I think Ive learned about the importance of life style 23 【正确答案】 B 【试题解析】 由原文 “The consumers activities， interests， and opinions or AIO can be used to analyzelife styles and their impact on purchase behavior ”可知 AIO代表了 activities(活动 )， interests(兴趣 )和 opinions(选择 )。 24 【正确答案】 A 【试题解析】 由 T
48、he use of the AIO measurement has alsobeen called psychographics可知， AIO测量法也叫做 psychographics，意为 “心理统计特征 ”。 25 【正确答案】 C 【试题解析】 由原文 “From a retailing perspective， thenorms or standards of behavior that are influencedby culture are most important ”可知，文化对于购买过程的影响是最大的。 26 【正确答案】 B 【试题解析】 由原文 Upperclass c
49、onsumers use mediainformation and shop at prestige stores可知，高档次的消费者通过媒体来了解产品并选择高档商店。因此吸引他们的有效方式就是广告。 27 【正确答案】 A 【试题解析】 通过 Those reference groups that are facetoface have the most impact on the purchasingprocess可知，那些容易面对面交流的顾客群体容易影响购买行为，因此只有 A项中的家庭成员是最符 合这个群体的。 28 【正确答案】 C 【试题解析】 由 For someone with little self confidence， the process is long可知，没有购买信心的顾客购买过程是很长的，相反可知购买过程则较短暂。故选C。 29 【正确答案】 B
