客户开发管理制度.doc

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1、客户开发管理制度第一条 新客户的选择原则:(1)客户必须具备满足本企业质 t 要求的设备和技术要求。(2)新客户必须具备按时供货的管理能力。(3)新客户必须达到较高的经营水平,具有较强的财务能力和较好的信用。(4)新客户必须具有积极的合作态度。(5)新客户必须遵守双方在商业上和技术上的保密原则。(6)新客户的成本管理和成本水平必须符合本公司要求。第二条 新客户选择程序:(1)一般调查候选客户向本公司提交企业沿革、企业概况、最新年度决算表、产品指南、产品目录等文件。与新客户的负责人交谈,进一步了解其生产经营情况、经营方针和对本公司的基本看法。新客户技术负责人与本公司技术和质量管理部门负贵人进一步

2、商洽合作事宜。(2)实地调查根据一般调查的总体印象作出总体判断,衡 t 新客户是否符合上述基本原则。在此基础上,资材部会同技术、设计、质 t 管理等部门对新客户进行实地调查。调查结束后,要提出新客户认定申请。第三条 开发选择认定:(1)提出认定申请报告谁根据一般调查和实地调查结果,向市场主管正式提出新客户选择申请报告。该报告主要包括以下项目:新客户交易的理由及今后交易的基本方针。交易商品目录与金额。调查资料与调查结果。(2)签订商品供应合同与所选定的新客户正式签订供货合同,签订合同者原则上应是本公司的资材部长和新客户的法人代表。(3)签订质量保证合同与供应合同同时签订的还有质 t 保证合同,其签订者与以上相同。(4)设定新客户代码;为新客户设定代码,进行有关登记准备。(5)其他事项将选定的新客户基本资料通知本企业相关部门;确定购货款的支付方式;新客户有关资料的存档。

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