1、大学英语六级模拟试卷 724（无答案）一、Part I Writing (30 minutes)1 Directions: For this part, you are allowed 30 minutes to write a composition on the topic To Curb Spending. You should write at least 150 words according to the outline given below in Chinese.1. 现在许多大学生普遍花钱大手大脚，消费水平高2有人认为社会整体生活水平提高了，大学生花钱多一些无可厚非3你的看法
2、 To Curb Spending 二、Part II Reading Comprehension (Skimming and Scanning) (15 minutes)Directions: In this part, you will have 15 minutes to go over the passage quickly and answer the questions attached to the passage. For questions 1-4, mark：Y (for YES) if the statement agrees with the information g
3、iven in the passage;N (for NO) if the statement contradicts the information given in the passage;NG (for NOT GIVEN) if the information is not given in the passage.1 Part Reading Comprehension (Skimming and Scanning)Directions: In this part, you will have 15 minutes to go over the passage quickly and
4、 answer the questions on Answer Sheet 1. For questions 1-7, choose the best answer from the four choices marked A), B), C) and D). For questions 8-10, complete the sentences with the information given in the passage.Pizza HutPizza Hut was started in 1958, by two brothers in Wichita, Kansas. Frank an
5、d Dan Carney had the idea to open a pizza parlor. They borrowed $ 600 from their mother, and opened the very first Pizza Hut. In 1959, the first franchise unit opened in Topeka, Kansas. Almost a decade later, Pizza Hut would be serving one million customers a week in its 310 locations. In 1970, Pizz
6、a Hut was put on the New York Stock Exchange under the ticker symbol PIZ.In 1986, Pizza Hut introduced delivery service, something no other restaurant was doing. By the 1990s Pizza Hut sales had reached $ 4 billion worldwide. In 1998, Pizza Hut celebrated its 40th anniversary, and launched its famou
7、s campaign “The Best Pizzas Under One Roof.“ In 1996, Pizza Hut sales in the United States were over $ 5 million. Out of all the existing pizza chains, Pizza Hut had the largest market share, 46.4%. However, Pizza Huts market share has slowly eroded because of intense competition from their rivals D
8、ominos, Little Caesars and newcomer Papa Johns. Home delivery was a driving force for success, especially for Pizza Hut and Dominos.However, this forced competitors to look for new methods of increasing their customer bases. Many pizza chains decided to diversify and offer new non-pizza items such a
9、s buffalo wings, and Italian cheese bread. The current trend in pizza chains today is the same. They all try to come up with some newer, bigger, better pizza for a low price. Offering special promotions and new pizza variations are popular today as well. For example, chicken is now a common topping
10、found on pizzas.In the past, Pizza Hut has always had the first mover advantage. Their marketing strategy in the past has always been to be the first. One of their main strategies that they still follow today is the diversification of the products they offer. Pizza Hut is always adding something new
11、 to their menu, trying to reach new markets. For example, in 1992 the famous buffet was launched in Pizza Hut restaurants worldwide. They were trying to offer many different food items for customers who didnt necessarily want pizza.Another strategy they used in the past and are still using is the di
12、versification of their pizzas. Pizza Hut is always trying to come up with some innovative way to make a pizza into something slightly differentdifferent enough that customers will think its a whole new product. Look at some of the pizzas Pizza Hut has marketed in the past. In 1983, Pizza Hut introdu
13、ced their Pan Pizza, which had a guarantee of being ready to eat in 5 minutes when dining at Pizza Hut restaurants. In 1993, they introduced the “BigFoot“, which was two square feet of pizza cut into 21 slices. In 1995, they introduced “Stuffed Crust Pizza“, where the crust would be filled with chee
14、se. In 1997, they marketed “The Edge“, which had cheese and toppings all the way to the edge of the pizza. Currently, they are marketing “The Big New Yorker,“ trying to bring the famous New York style pizza to the whole country.Another opportunity that Pizza Hut has is their new ordering online syst
15、em. Anyone with Internet access can order whatever they wish and get it delivered to their house without even speaking to someone. This program has just been started, so we do not have any numbers to support whether or not it will be a success.Lastly, Pizza Hut has always valued customer service and
16、 satisfaction. In 1995, Pizza Hut began two customer satisfaction programs: a 1-800 number customer hotline, and a customer call-back program. These were implemented to make sure their customers were happy, and always wanted to return. In our plan, we will first give a situation analysis of current
17、and relevant environmental conditions that affect our plan. Next, we will give a brief analysis of the current fast food industry, and any trends or changes that might occur in the future.However, the fact that Pizza Hut does have a restaurant to run is also a weakness. Pizza Hut has higher overhead
18、 costs, due to the restaurant that other competitors dont have to deal with. Another result of higher overhead costs is higher prices Pizza Hut must charge. Obviously, Pizza Hut is not the low-cost producer. They rely on their quality pizza and good service to account for their higher prices.An indi
19、rect weakness that Pizza Hut has is that they have lost a lot of their customers and market share due to such intense competition with competitors. Pizza Huts opportunities are almost endless. Revenue with their new innovative pizzas, and increase brand loyalty with good customer service.Pizza Huts,
20、 number one threats are from their competitors. Currently, their closest competitor is Dominos Pizza. Dominos main competitive advantage over Pizza Hut is their price. It is generally lower than Pizza Hut. Also, Dominos was very profitable when they ran the promotional deal of delivering a pizza wit
21、hin 30 minutes. However, many lawsuits have been filed against Dominos in the past for reckless driving by their drivers, so Dominos withdrew the promotion. Little Caesars is another one of Pizza Huts competitors, right behind Dominos in market share. Little Caesars is famous for offering large quan
22、tities of pizza for less money. Other competitors include Papa Johns, Sbarro, and Pizza Inn.A problem facing all of the pizza chains is that each of their individual competitive advantages is pretty much everyones competitive advantages. Most if not all the top pizza chains offer free delivery, and
23、always have some sort of promotional deal offering large pizzas at reduced prices. Other competitors to take into consideration are frozen pizzas and make-it-yourself pizzas that are purchased in grocery stores. Some examples of these are Tombstone Pizzas, Boboli, and DiGornio pizzas. 2 Pizza Hut ex
24、panded its business into many parts of the country by the time of_.（A）1958（B） 1959（C） 1969（D）19703 Pizza Huts market share has slowly become small because of _since 1996.（A）intense competition from their rivals（B） depression（C） no diversification（D）not having competitive advantages4 _is now commonly
25、 served as topping at pizza restaurants.（A）Fruit（B） Buffalo wing（C） Italian cheese bread（D）Chicken5 One of its main strategies that Pizza Hut still follows today is to_.（A）deliver a pizza within 30 minutes（B） diversify the products they offer（C） offer large quantities of pizza for less money（D）sell
26、frozen pizzas and make-it-yourself pizzas6 In Pizza Hut, a Pan Pizza was _to serve in 5 minutes.（A）guaranteed（B） cut（C） filled（D）marked7 If you want a pizza from Pizza Hut delivered directly to your house without speaking to someone, you have to have _in the first place.（A）telephone（B） paper（C） car（
27、D）internet access8 In order to make sure their customers were happy, Pizza Hut introduced_.（A）two customer satisfaction programs（B） a 1-600 number customer hotline（C） a customer call-in program（D）happy customers program9 The higher overhead costs of Pizza Hut obviously accounted for_. 10 The reason
28、why Dominos withdrew their promotion was that they suffered legally from_. 11 Major pizza makers have to face the problem that their competitive advantages are_. Section ADirections: In this section, you will hear 8 short conversations and 2 long conversations. At the end of each conversation, one o
29、r more questions will be asked about what was said. Both the conversation and the questions will be spoken only once. After each question there will be a pause. During the pause, you must read the four choices marked A, B, C and D, and decide which is the best answer.（A）76.（B） 54.（C） 92.（D）58.（A）A m
30、eeting room.（B） A library.（C） A shop.（D）A toilet.（A）Mr. Smith.（B） Mr. Johnson.（C） The woman.（D）Mr. Black.（A）How lucky you are!（B） You are not lucky.（C） You are lucky.（D）Youre lucky, arent you?（A）Mary got up later than usual.（B） The train was late.（C） Mary missed the train.（D）Her clock was out of ord
31、er.（A）The woman agree to buy a new car for him.（B） The man will be promoted soon.（C） The woman does not agree to buy a new car for him.（D）The woman does not want to buy a new car for him now.（A）Two men were killed and four women and two children were survived.（B） Two men and four women and two child
32、ren were survived.（C） Four women and two children were killed.（D）Two men, four women and two children were killed.（A）Dentist.（B） Physician.（C） Physicist.（D）Surgeon.（A）In England.（B） In France.（C） In America.（D）In Switzerland.（A）She is realistic and optimistic.（B） She is snobbish and pessimistic.（C）
33、She is submitted to the will of Heaven.（D）She is resigned to circumstances.（A）It took her the first seven years.（B） It took her fourteen years.（C） It took her a good three years.（D）It took her sixteen years.（A）A magazine reporter and a professor of politics.（B） TV program hostess and a professor of
34、history.（C） Radio program hostess and a professor of language.（D）A language learner and a professor of English.（A）They were the first people settling down in Canada.（B） They came from the royal family of Britain.（C） They came from America but had a British dialect.（D）They were loyal to Great Britain
35、 and the Queen.（A）It is a combination of American and British English.（B） It is exactly the same as American English.（C） It is exactly the same as British English.（D）There are a lot of different dialects in Canada.（A）It is the most difficult spelling system in the world.（B） It contains both the Amer
36、ican and the British spelling.（C） It is the same as British spelling system since it is prestigious.（D）It is the same as American spelling system since it is popular.Section BDirections: In this section, you will hear 3 short passages. At the end of each passage, you will hear some questions. Both t
37、he passage and the questions will be spoken only once. After you hear a question, you must choose the best answer from the four choices marked A, B, C and D.（A）10 points.（B） 2 points.（C） 15 points:（D）5 points.（A）An essay.（B） A magazine article.（C） A poem.（D）A short story.（A）They will take one of the
38、 six major tests.（B） They will be given a pop test.（C） They will be required to read a short story in class.（D）They will have to write a composition.（A）The name of a German town.（B） A resident of Frankfurt.（C） A kind of German sausage.（D）A kind of German bread.（A）He sold fast food.（B） He raised dogs
39、.（C） He was a cook.（D）He was a cartoonist.（A）Because the Americans found they were from Germany.（B） Because people thought they contained dog meat.（C） Because people had to get used to their taste.（D）Because it was too hot to eat right away.（A）He rushed into a shop the last minute before it was lock
40、ed.（B） He was locked in a store while the staff hurried home.（C） He received a lot of anonymous Christmas presents.（D）He beat the owner dead when breaking in the store.（A）He stole some cash.（B） He made himself at home.（C） He slept for 2 days.（D）He held a party for himself.（A）He laughed at the police
41、.（B） He looked forward to going to prison.（C） He took his bottles with him.（D）He went with the police without a struggle.（A）The tramp had stolen nothing of value.（B） The store had profited by the incident.（C） The tramp had a happy Christmas.（D）The store was responsible for what happened.Section CDir
42、ections: In this section, you will hear a passage three times. When the passage is read for the first time, you should listen carefully for its general idea. When the passage is read for the second time, you are required to fill in the blanks numbered from 36 to 43 with the exact words you have just
43、 heard. For blanks numbered from 44 to 46 you are required to fill in the missing information. For these blanks, you can either use the exact words you have just heard or write down the 37 A new era is upon us: the service economy, the information age, the knowledge society. It all translates to a (
44、36)_ change in the way we work. The (37)_ of people who earn their living by making things has fallen (38)_ in the Western World. Today the (39)_ of jobs in America, Europe and Japan(two thirds or more in many of these countries) are in the service industry. There are more part-time jobs. More peopl
45、e are self-employed. But the breadth of the economic transformation cant be (40)_ by numbers alone. Long-held notions about jobs and careers, the skills needed to succeed, even the relation between individuals and employersall these are being (41)_.We have only to look behind us to get some sense of
46、 what may lie ahead. No one looking ahead 20 years possibly could have (42)_ the ways in which a single invention, the chip(集成电路片), would transform our world thanks to its (43)_ in personal computers, digital communications and factory robots. (44)_. But one thing is certain: (45)_. Computer knowled
47、ge will become as basic a requirement as the ability to read and write. (46)_. If you cast your mind ahead 10 years, information services will be predominant. It will be the way you do your job.Section ADirections: In this section, there is a passage with ten blanks. You are required to select one w
48、ord for each blank from a list of choices given in a word bank following the passage. Read the passage through carefully before making your choices. Each choice in the bank is identified by a letter. Please mark the corresponding letter for each item with a single line through the center. You may no
49、t use any of the words in the bank more than once.48 Two groups of scientists demonstrated last week for the first time that the body launches a massive, effective counter-attack on the virus soon after infection of HIV begins. If doctors can figure out how to reproduce that early, powerful immune response, they might be able to develop better treatments to (47)_ stages of the disease. The researchers sho
