剑桥商务英语中级-46及答案解析.doc

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1、剑桥商务英语中级-46 及答案解析(总分:100.00,做题时间:90 分钟)一、LISTENING(总题数:0,分数:0.00)二、PART ONE(总题数:0,分数:0.00)三、Conversation One(总题数:1,分数:12.00)MESSAGETo: Paul James From: Maria Hopwood, London office Re: Planning Meeting next week Also attending meeting: 1 Please bring (a) details about 2 (b) suggestions for 3 will se

2、nd you the 4 by email (分数:12.00)填空项 1:_四、Conversation Two(总题数:1,分数:12.00)Phone Message for Simon SmithEmma Paynton has a query about contracts for new 1 . She needs to know the maximum length allowed for a 2 . Also, if 3 is required, can she include it in the hourly rate? Could you check a contract

3、from a new 4 . (分数:12.00)填空项 1:_五、Conversation Three(总题数:1,分数:12.00)Notes Re Production Department“s RequirementNew business means that production needs staff to work 1 until May work at weekends will be paid at 2 application forms should be given to 3 by 1st Dec. Staff should indicate which 4 they

4、are able to work. (分数:12.00)填空项 1:_六、PART TWO(总题数:0,分数:0.00)七、Section One(总题数:1,分数:20.00)A. sort out staff disagreements B. depute tasks fairly C. obtain all the facts D. develop a range of strategies E. establish clear goals F. carry out regular schedule G. clarify all job descriptions H. act immed

5、iately (分数:20.00)填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_八、Section Two(总题数:1,分数:20.00)A. a health and safety official B. a realtor C. an insurance agent D. a journalist E. a foreign buyer F. a lawyer G. a marketing consultant H. a travel agent (分数:20.00)填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_九、PART THREE(总题数

6、:1,分数:24.00)(分数:24.00)(1).Richard Wood started the Internet company, Bookstore, because he felt(分数:3.00)A.he was earning very little in his job.B.he had reached the age for a career change.C.he had to respond to a business opportunity.(2).What did Richard Wood consider when choosing his product?(分数:

7、3.00)A.Whether the suppliers could respond quickly to demand.B.Whether customers would be worried about the price.C.Whether the product could be distributed around the world easily.(3).Why did Richard Wood decide on books and not CDs as his product?(分数:3.00)A.The demand for books is more internation

8、al.B.People with computers buy many books.C.There is a greater range of book titles available.(4).According to Richard Wood, what has been an important element in Bookstore“s success?(分数:3.00)A.Attracting good personnel.B.The many new ideas that were generated.C.His knowledge of computer software.(5

9、).What was Bookstore“s sales revenue at the end of 1997?(分数:3.00)A.$120 million.B.$230 million.C.$310 million.(6).Bookstore“s profits are low because of(分数:3.00)A.money spent on promotion.B.fluctuations in the stock market.C.changes in the management structure.(7).Why is Bookstore“s customer service

10、 so successful?(分数:3.00)A.The company is able to offer any book title in print.B.The company deals with complaints in a positive way.C.The company gives priority to orders from regular customers.(8).Bookstore can perform better than its competitors because(分数:3.00)A.its distribution network is more

11、efficient.B.it has a wider share of the international market.C.its staff have a personal investment in the company.剑桥商务英语中级-46 答案解析(总分:100.00,做题时间:90 分钟)一、LISTENING(总题数:0,分数:0.00)二、PART ONE(总题数:0,分数:0.00)三、Conversation One(总题数:1,分数:12.00)MESSAGETo: Paul James From: Maria Hopwood, London office Re: P

12、lanning Meeting next week Also attending meeting: 1 Please bring (a) details about 2 (b) suggestions for 3 will send you the 4 by email (分数:12.00)填空项 1:_ (正确答案:(A) (NEW) TRAINEE)解析: (A) (NEW) TRAINEE 听力原文 W: This is a message for Mr. James. It“s Maria Hopwood calling from the London office. Please c

13、ould you give him some information about our meeting next week? First of all, would you let him know that a new trainee should be coming along, too? Unfortunately the sales manager has had to drop out, but I don“t want to change the date at this stage. Ask him to make sure he brings the information

14、we worked out last time about our profit margins, as I don“t seem to have a note in the latest report of how we arrived at those figures. 1“ll bring a draft press release, which I“ve been working on since we last met. Oh, and could he also bring along all the ideas he has in mind for the product lau

15、nch? I“ve got the advertising copy to show him. It should be a good meeting! I“ll fax the final agenda the day before the meetingno, on second thoughts, I“ll E-mail it. It“ll be easier that way. 解析: (OUR) (PROFIT) MARGIN(S) 解析: PRODUCT LAUNCH 解析: (FINAL) AGENDA 四、Conversation Two(总题数:1,分数:12.00)Phon

16、e Message for Simon SmithEmma Paynton has a query about contracts for new 1 . She needs to know the maximum length allowed for a 2 . Also, if 3 is required, can she include it in the hourly rate? Could you check a contract from a new 4 . (分数:12.00)填空项 1:_ (正确答案:TRAINING STAFF)解析: TRAINING STAFF 听力原文

17、 M: Legal Department, Simon Smith“s office. W: Hello, is Simon available? M: He“s in a meeting. Can I take a message? W: Please. It“s Emma Paynton, Production Supervisor. Simon usually does the contracts for our Service Engineers. Um. we“ve decided to take on some training staff, and I“d like to che

18、ck details before I finalise their contracts. M: Aha. W: Last time Simon okayed some contracts he recommended including a trial period of three months, and the employee hadn“t been qualified for long. I“d like to do the same this time. My question is, is 3-month the maximum time allowed? M: Right, g

19、ot that. W: My other questions are about fees. I“m going to pay by the hour, and also give annual bonuses. I know they won“t get sick pay, but could Simon advise on whether we“re obliged to offer holiday pay, and whether that can be calculated into the hourly rate? M: Fine. W: Oh, one other matter.

20、If I fax him another contract, could he look through it? We“re changing to another distributor, who“s sent us the draft document, and the warehouse manager wants someone to go over it for him. M: OK, I“ve got it all. 解析: TRIAL PERIOD 解析: HOLIDAY PAY 解析: DISTRIBUTOR 五、Conversation Three(总题数:1,分数:12.0

21、0)Notes Re Production Department“s RequirementNew business means that production needs staff to work 1 until May work at weekends will be paid at 2 application forms should be given to 3 by 1st Dec. Staff should indicate which 4 they are able to work. (分数:12.00)填空项 1:_ (正确答案:OVERTIME)解析: OVERTIME 听力

22、原文 W: Human Resources. M: Nina, this is Malcolm, from Production. W: Hi. What can I do for you? M: We“ve just had a big order, to be finished in May. I“m going to need all the people I can get to do overtime. W: OK, I“ll put out a notice for applications. What“s the pay rate? M: It“ll be the usual r

23、ate of one and a half times, except for Saturdays and Sundays. Then they“ll get double rate. W: Right, I“ll get some application forms organised. Who should the staff send them to? The Production Manager? M: Better to hand them to their line managers, then they can bring up any questions. And I“ll n

24、eed the names by the first of December. W: OK, I“ll do that straight away. M: Oh, and ask them to put down which shifts they“d prefer. We“ll work out the hours we need later. W: All right. M: Thanks, Nina, Bye. W: Bye. 解析: DOUBLE (RATE) 解析: (THEIR) LINE MANAGER(S) 解析: SHIFT(S) 六、PART TWO(总题数:0,分数:0.

25、00)七、Section One(总题数:1,分数:20.00)A. sort out staff disagreements B. depute tasks fairly C. obtain all the facts D. develop a range of strategies E. establish clear goals F. carry out regular schedule G. clarify all job descriptions H. act immediately (分数:20.00)填空项 1:_ (正确答案:E)解析: E 听力原文 W: Well, if y

26、ou don“t know what your aims are, how can you achieve anything? The secret is to decide what your priorities are first. Of course, it“s essential that everyone in your team knows what you“re aiming for. Then you can work out a plan of action to reach these aims. 填空项 1:_ (正确答案:C)解析: C 听力原文 M: We all

27、know how plans can fail to fit reality within weeks. The only way to get over problems is to make sure you“ve got all the necessary information about the particular situation. Once you had a good understanding of all aspects of the problem, then it becomes clearer what needs to be done next. 填空项 1:_

28、 (正确答案:H)解析: H 听力原文 M: I don“t believe in spending too much time finding and analysing every possible solution to a problem. Success depends on one thing and one thing alone: getting things done as soon as possible. Once you“ve decided what to do, take immediate action and work out the details later

29、that“s my principle. If I waited until I had all the information available, I wouldn“t get anywhere. 填空项 1:_ (正确答案:A)解析: A 听力原文 W: Don“t forget that organisations are made up of individuals with their own interests. And they often use information and plans to further their own aims. Politics and dif

30、ferences in opinion are common in large firms. So as I see it, a manager“s main task is to solve problems and differences between team members in a way that everyone can accept. 填空项 1:_ (正确答案:G)解析: G 听力原文 W: Achieving success is simpler than we all think. Above all, a manager needs to make sure that

31、 everyone is clear about what it is that their post involves. Every employee needs to know exactly what their roles and their responsibilities are. Then that“s one less thing to worry about, and they can get on with their work. 八、Section Two(总题数:1,分数:20.00)A. a health and safety official B. a realto

32、r C. an insurance agent D. a journalist E. a foreign buyer F. a lawyer G. a marketing consultant H. a travel agent (分数:20.00)填空项 1:_ (正确答案:E)解析: E 听力原文 M: The thing is, he was a very good customer of ours until about five years ago, when we had that safety problem with the R21. He didn“t reply to ou

33、r literature or anything for all that time, and then suddenly there“s this phone call “I“ll be in England next week. Could I fix a time to meet you?“ I think he“ll like the present range, so let“s hope we can get back to normal business relations. 填空项 1:_ (正确答案:D)解析: D 听力原文 W: What he wants to inter

34、view us about is our new annual travel insurance packages. As you know, they“re selling pretty well at the moment, so the competition is getting fierce. Anyway, after interviewing me, he“s going to talk to the MD and then he wants a photograph. The article“s coming out in next month“s publication. 填

35、空项 1:_ (正确答案:H)解析: H 听力原文 M: Apparently, the company she represents is part of a big American chain and they can offer some better deals on the kind of foreign trip we have to go on, especially on hotels. The fact is, I don“t think our usual people have been doing a particularly good job, so this wi

36、ll be some healthy competition. Anyway, she“s coming here at 4. 填空项 1:_ (正确答案:F)解析: F 听力原文 M: As far as I can understand, she“s come across some problems with the ownership of the land. The owners of part of the site can“t find the relevant papers. She wants to check our insurance policies, too, you

37、 see, we may be able to claim if we have to postpone the move for legal reasons. Oh, and there are some documents we“ve got to sign for her, so we may need you as a witness. 填空项 1:_ (正确答案:A)解析: A 听力原文 W: I quite liked him, actually. He didn“t have as many questions as the one who came last time, but

38、 he was thorough. There were a few problems with the latest legal requirements regarding electrical equipmentleaving cables lying around with the plug in the socket, that sort of thing, but nothing too serious. There“s no reason why we shouldn“t get a reasonable report again. 九、PART THREE(总题数:1,分数:2

39、4.00)(分数:24.00)(1).Richard Wood started the Internet company, Bookstore, because he felt(分数:3.00)A.he was earning very little in his job.B.he had reached the age for a career change.C.he had to respond to a business opportunity. 解析:听力原文 W: Good morning, Richard. Now, in 1994 you were a computer scie

40、nce graduate with a good job working for an investment company, and then you started Bookstore. Why? M: Well, I was thirty and settled at work, but then I came across a report predicting annual Internet growth at 2,300%. The figure was like an alarm clock ringing in my head. I start to think about t

41、he regrets I might have at eighty. I realised I probably wouldn“t even remember the things that seemed important in my thirties (like getting my end-of-year pay bonus). But I“d definitely tell myself I“d been a fool to ignore the Internet. W: How did you go about choosing a product? M: Well, I drew

42、up a list of twenty products, from clothes to gardening tools, and from that I got a shortlist of five, and then I assessed them. I thought about market growth in different countries and I also did some research into suppliers. But there were other important factors as well. I wanted a product that

43、didn“t retail for a too high figure. I thought that since my people would be buying from the Internet for the first time, they might be afraid to take a risk with large amounts of money. W: And what made you decide on books? M: Well, basically, I found out that books had an eighty-two billion dollar

44、 market world-wide. There“s also a high demand for CDsa product we went for earlierbut with books there“s a much wider choice. There“re 3 million items in the book category, but only 300,000 in CDs. This choice meant the capabilities of the computer, in organisation and selection, could be put to go

45、od use. W: Bookstore has certainly been very successful. Why do you think that is? M: Well, it“s not been easy. For the first five years, it was a struggle raising funds and developing the right software. The ideas weren“t the difficult bit. If you and I sat down here for an hour, we“d come up with

46、a hundred good ideas. The hard bit is making those ideas work. There are several key elements, which for me were researching, recruiting the right staff, and prioritising. W: And are you satisfied with your customer growth? M: Well, it was a bit slow at first but then it picked up and from May 1997

47、we started to see our greatest growth. We went from a hundred and twenty million dollars annual sales revenue to two hundred and thirty million dollars by the end of that year, and from 340,000 customers to 15 million, 58% of them were repeat customers. By 1998, sales had reached almost three hundre

48、d and ten million dollars. W: And is Bookstore“s success reflected in its profits? M: Well, at the moment we“re focusing on introducing ourselves to customers and we spend a lot on advertising. Anything else would be a poor management decision. But, of course, it“s reflected in our final figures. It“s not unusual for a four-year-old company like ours to be in an investment cycle. What is more unusual is for a young compa

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