1、MBA（英语）阅读理解练习试卷 5 及答案与解析一、Section III Reading ComprehensionDirections: Read the following four passages. Answer the questions below each passage by choosing A, B, C or D. Mark your answers on ANSWER SHEET 1.0 According to a survey, which was based on the responses of over 188,000 students, todays tr
2、aditional-age college freshmen are “more materialistic and less altruistic (利他主义的)“than at any time in the 17 years of the poll. Not surprising in these hard times, the students major objective “is to be financially well off. Less important than ever is developing a meaningful philosophy of life.“ I
3、t follows then that today the most popular course is not literature or history but accounting. Interest in teaching, social service and the “altruistic“ fields is at a low. On the other hand, enrollment in business programs, engineering and computer science is way up. Thats no surprise either. A fri
4、end of mine (a sales representative for a chemical company) was making twice the salary of her college instructors her first year on the job-even before she completed her two-year associate degree. While its true that we all need a career, it is equally true that our civilization has accumulated an
5、incredible amount of knowledge in fields far removed from our own and that we are better for our understanding of these other contributions-be they scientific or artistic. It is equally true that, in studying the diverse wisdom of others, we learn how to think. More important, perhaps, education tea
6、ches us to see the connections between things, as well as to see beyond our immediate needs. Weekly we read of unions who went on strike for higher wages, only to drive their employer out of business. No company; no job. How shortsighted in the long run! But the most important argument for a broad e
7、ducation is that in studying the accumulated wisdom of the ages, we improve our moral sense. I saw a cartoon recently which shows a group of businessmen looking puzzled as they sit around a conference table; one of them is talking on the intercom (对讲机) : “Miss Baxter,“ he says, “could you please sen
8、d in someone who can distinguish right from wrong?“ From the long-term point of view, thats what education really ought to be about.1 According to the authors observation, college students（A）have never been so materialistic as today.（B） have never been so interested in the arts.（C） have never been s
9、o financially well off as today.（D）have never attached so much importance to moral sense. 2 The students criteria for selecting majors today have much to do with（A）the influences of their instructors.（B） the financial goals they seek in life.（C） their own interpretations of the courses.（D）their unde
10、rstanding of the contributions of others. 3 By saying “While its true that.be they scientific or artistic“ (Para. 5), the author means that（A）business management should be included in educational programs.（B） human wisdom has accumulated at an extraordinarily high speed.（C） human intellectual develo
11、pment has reached new heights.（D）the importance of a broad education should not be overlooked. 4 Studying the diverse wisdom of others can（A）create varying artistic interests.（B） help people see things in their right perspective.（C） help improve connections among people.（D）regulate the behavior of m
12、odern people. 5 Which of the following statements is true according to the passage?（A）Businessmen absorbed in their career are narrow-minded.（B） Managers after find it hard to tell right from wrong.（C） People engaged in technical jobs lead a more rewarding life.（D）Career seekers should not focus on
13、immediate interests only. 5 In recent years, Israeli consumers have grown more demanding as theyve become wealthier and more worldly-wise. Foreign travel is a national passion; this summer alone, one in 10 citizens will go abroad. Exposed to higher standards of service else where, Israelis are retur
14、ning home expecting the same. American firms have also begun arriving in large numbers. Chains such as KFC, McDonalds and Pizza Hut are setting a new standard of customer service, using strict employee training and constant monitoring to ensure the friendliness of frontline staff. Even the American
15、habit of telling departing customers to “Have a nice day“ has caught on all over Israel. “Nobody wakes up in the morning and says, Lets be nicer,“ says Itsik Cohen, director of a consulting firm. “Nothing happens without competition.“ Privatization, or the threat of it, is a motivation as well. Mono
16、polies that until recently have been free to take their customers for granted now fear what Michael Perry, a marketing professor, calls “the revengeful (报复的) consumer“. When the government opened up competition with Bezaq, the phone company, its international branch lost 40% of its market share, eve
17、n while offering competitive rates. Says Perry, “People wanted revenge for all the years of bad service.“ The electric company, whose monopoly may be short-lived, has suddenly stopped requiring users to wait half a day for a repairman. Now, appointments are scheduled to the half-hour. The graceless
18、E1 A1 Airlines, which is already at auction, has retrained its employees to emphasize service and is boasting about the results in an ad campaign with the slogan, “You can feel the change in the air.“ For the first time, praise outnumbers complaints on customer survey sheets.6 It may be inferred fro
19、m the passage that（A）customer service in Israel is now improving.（B） wealthy Israeli customers are hard to please.（C） the tourist industry has brought chain stores to Israel.（D）Israeli customers prefer foreign products to domestic ones. 7 In the authors view, higher service standards are impossible
20、in Israel（A）if customer complaints go unnoticed by the management.（B） unless foreign companies are introduced in greater numbers.（C） if theres no competition among companies.（D）without strict routine training of employees. 8 If someone in Israel today needs a repairman in case of a power failure,（A）
21、they can have it fixed in no time.（B） its no longer necessary to make an appointment.（C） the appointment takes only half a day to make.（D）they only have to wait half an hour at most. 9 The example of E1 A1 Airlines shows that（A）revengeful customers are a threat to the monopoly of enterprises.（B） an
22、ad campaign is a way out for enterprises in financial difficulty.（C） a good slogan has great potential for improving service.（D）staff retraining is essential for better service. 10 Why did Bezaqs international branch lose 40% of its market share?（A）Because the rates it offered were not competitive e
23、nough.（B） Because customers were dissatisfied with its past service.（C） Because the service offered by its competitors was far better.（D）Because it no longer received any support from the government. MBA（英语）阅读理解练习试卷 5 答案与解析一、Section III Reading ComprehensionDirections: Read the following four passag
24、es. Answer the questions below each passage by choosing A, B, C or D. Mark your answers on ANSWER SHEET 1.【知识模块】 阅读理解1 【正确答案】 A【试题解析】 细节题。根据第一段中的“more material and less altruistic than at any time in the 17 years of the poll.”可知，A 项正确。B 与文章的意思相反；文中是说学生的主要目标(objective) 是 to be financial well off，而 C
25、项却将 objective替换成现在的状态(as today)，所以 C 不对；D 的意思与原文相反。 【知识模块】 阅读理解2 【正确答案】 B【试题解析】 细节题。根据第二段中的“the major objective is to be financial well off.”可知，B 项正确。A、C、D 都与文章的意思不符。 【知识模块】 阅读理解3 【正确答案】 D【试题解析】 词义题。根据第五段中的“While its true thator artistic.”以及后面的两句话“It is equally true that，in studyto see beyond our im
26、mediate needs.”可知，D 项正确。A 是作者要批评、纠正的；B、C 只是一种现象，并不是作者的观点。 【知识模块】 阅读理解4 【正确答案】 B【试题解析】 细节题。根据第五段最后两句话可知，B 项正确。A 并不是 artistic interest；文中说的是 connection between things，而不是 C 项中的 connection among people，所以不对；文中并没有谈到规范人们的行为，所以 D 也不对。 【知识模块】 阅读理解5 【正确答案】 D【试题解析】 细节题。纵观全文可知，D 项正确。 A、B 过于绝对；C 明显与文章的意思不符。 【知
27、识模块】 阅读理解【知识模块】 阅读理解6 【正确答案】 A【试题解析】 推论题。纵观全文可知，本文主要谈论的正是近年来以色列服务水平的提高，所以 A 项正确。文章第一句话是说消费者对厂家和商家的要求日益提高，而不是消费者很难被取悦(hard to please)，所以 B 不对；文中是说去国外旅游的人增多了，大量美国公司进入以色列，但并没有说旅游业将连锁店(chain store)带入了以色列，所以 C 也不对；文中只是说以色列入出国享受到好的服务后，也希望在国内享受到同样的服务水平，并不是说更喜欢国外的产品，所以 D 也不对。【知识模块】 阅读理解7 【正确答案】 C【试题解析】 细节题。
28、文中第一段最后一句话说“Nothing happens without competition.”。这说明 C 项正确。文中没有提到 A；国外公司大量进入可以形成竞争，但不是高标准服务的直接、根本原因，所以 B 不对；文中是说对服务标准的高要求导致了商家对员工的严格培训，而不是相反，所以 D 也不对。 【知识模块】 阅读理解8 【正确答案】 D【试题解析】 细节题。文章第二段第六句话说“Now，appointments are scheduled to the half-hour.”，这与 D 项的意思相符。A 、B、C 都与文章的意思不符。 【知识模块】 阅读理解9 【正确答案】 A【试题解
29、析】 结构题。例子出现在第二段，根据该段中的“monopolies that until recently have been free to take their customers for granted now fear”可知，A 项正确。举出夸张的广告词只是说明它们受到的冲击和影响有多大，而不是说打广告本身的作用，所以 B 不对；C、D 也与文章的意思不符。 【知识模块】 阅读理解10 【正确答案】 B【试题解析】 细节题。文中 Perry 的评论“People wanted revenge for all the years of bad service.”就是对 Bezaqs international branch lost 40% of its market share 的解释。B 项正是对 Perry 的话的改写，并且根据前面的 the revengeful customer 也可知 B 正确。A 与文章的意思相反；文中是说该电话公司以前的服务不好，但不能说明国外的公司就特别好，所以 C 不对；文中没有说明该公司业务下降是否和government 有关，所以 D 也不对。 【知识模块】 阅读理解
