【考研类试卷】考研数学三-一元函数微分学(三)及答案解析.doc
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1、考研数学三-一元函数微分学(三)及答案解析(总分:100.00,做题时间:90 分钟)一、Section Use of Eng(总题数:1,分数:10.00)The idea that some groups of people may be more intelligent than others is one of those hypotheses that dare not speak its name. But Gregory Cochran is (1) to say it anyway. He is that (2) bird, a scientist who works inde
2、pendently (3) any institution. He helped popularize the idea that some diseases not (4) thought to have a bacterial cause were actually infections, which aroused much controversy when it was first suggested.(5) he, however, might tremble at the (6) of what he is about to do. Together with another tw
3、o scientists, he is publishing a paper which not only (7) that one group of humanity is more intelligent than the others, but explains the process that has brought this about. The group in (8) are a particular people originated from central Europe. The process is natural selection.This group general
4、ly do well in IQ test, (9) 12-15 points above the (10) value of 100, and have contributed (11) to the intellectual and cultural life of the West, as the (12) of their elites, including several world-renowned scientists, (13) . They also suffer more often than most people from a number of nasty genet
5、ic diseases, such as breast cancer. These facts, (14) , have previously been thought unrelated. The former has been (15) to social effects, such as a strong tradition of (16) education. The latter was seen as a (an) (17) of genetic isolation. Dr. Cochran suggests that the intelligence and diseases a
6、re intimately (18) . His argument is that the unusual history of these people has (19) them to unique evolutionary pressures that have resulted in this (20) state of affairs.(分数:10.00)(1).A selected B prepared C obliged D pleased(分数:0.50)A.B.C.D.(2).A unique B particular C special D rare(分数:0.50)A.B
7、.C.D.(3).A of B with C in D against(分数:0.50)A.B.C.D.(4).A subsequently B presently C previously D lately(分数:0.50)A.B.C.D.(5).A Only B So C Even D Hence(分数:0.50)A.B.C.D.(6).A thought B sight C cost D risk(分数:0.50)A.B.C.D.(7).A advises B suggests C protests D objects(分数:0.50)A.B.C.D.(8).A progress B f
8、act C need D question(分数:0.50)A.B.C.D.(9).A attaining B scoring C reaching D calculating(分数:0.50)A.B.C.D.(10).A normal B common C mean D total(分数:0.50)A.B.C.D.(11).A unconsciously B disproportionately C indefinitely D unaccountably(分数:0.50)A.B.C.D.(12).A missions B fortunes C interests D careers(分数:
9、0.50)A.B.C.D.(13).A affirm B witness C observe D approve(分数:0.50)A.B.C.D.(14).A moreover B therefore C however D meanwhile(分数:0.50)A.B.C.D.(15).A given up B got over C carried on D put down(分数:0.50)A.B.C.D.(16).A assessing B supervising C administering D valuing(分数:0.50)A.B.C.D.(17).A development B
10、origin C consequence D instrument(分数:0.50)A.B.C.D.(18).A linked B integrated C woven D combined(分数:0.50)A.B.C.D.(19).A limited. B subjected C converted D directed(分数:0.50)A.B.C.D.(20).A paradoxical B incompatible C inevitable D continuous(分数:0.50)A.B.C.D.二、Section Reading Co(总题数:0,分数:0.00)三、Part A(总
11、题数:0,分数:0.00)四、Text 1(总题数:1,分数:10.00)Internet advertising is booming. The industry has gone from $ 9.6 billion in revenue in 2001 to $ 27 billion this year, according to Piper Jaffray, an investment bank. And it is still early days. The internet accounts for only 5% of total spending on advertising,
12、 but that figure is expected to reach at least 20% in the next few years. The single largest category within this flourishing industry, accounting for nearly half of all spending, is “pay-per-click“ advertising, which is used by firms both large and small to promote their wares.The benefits of the p
13、ay-per-click approach over traditional advertising (television, radio, print and billboards are obvious. Since advertisers pay only to reach the small subset who actually respond to an advertisement, the quality of the leads generated is very high, and advertisers are prepared to pay accordingly. Th
14、e price: per click varies from $ 0.10 to as much as $ 30, depending on the keyword, though the average is around $ 0.50. Google made most of its $ 6.1 billion in revenue last year from pay-per-click advertising.But as pay-per-click advertising has grown into a huge industry, concern has mounted over
15、 so-called “click fraud“-bogus clicks that do not come from genuinely interested customers. It takes two main forms. If you click repeatedly on the advertisements on your own website, or get other people or machines to do so on your behalf, you can generate a stream of bogus commissions. Click fraud
16、 can also be used by one company against another: clicking on a rival firms advertisements can saddle it with a huge bill. Bogus clicks are thought to account for around 10% of all click traffic, though nobody knows for sure.A few months ago Mr. Gross pioneered an alternative to the pay-per-click mo
17、del. In February, Snap, a search engine backed by Mr. Gross, launched “pay-per-action“ (PPA), a new model in which advertisers pay only if a click on an ad is followed by an action such as a purchase or a download.Might this put an end to click fraud? Dont bet on it, says Mike Zeman at Starcom, an a
18、dvertising agency. Payper-action will be a niche, he predicts, since converting a click into an action depends on a variety of factors such as the ease of use of the advertisers website. Google and its peers will be reluctant to be so dependent on factors outside their control. But Mr. Tobaccowala t
19、hinks pay-per-action could become a real alternative to pay-per-click. As bigger companies spend more on internet advertising; they will demand more accountability and a wider range of options, he says. At the very least, that means clamping down on click fraud; but it also presents an opportunity f
20、or entrepreneurs to invent new models that are less vulnerable to abuse.(分数:10.00)(1).The situation of “pay-per-click“ advertising can be described as _.A a fresh industry. B an efficient tool to attract the consumers.C the trend of internet advertising. D the good choice for both large and small co
21、mpanies.(分数:2.00)A.B.C.D.(2).The price per click depends on the keyword, because _.A the keyword will attract consumers to visit the advertisers website.B the keyword relates to the commission.C the keyword will reflect the consumers hobbies.D the keyword is the main part of the product.(分数:2.00)A.B
22、.C.D.(3).The advertisers and the website operators have the conflict caused by _.A the fraud click.B the ignoring of fraud-detection from website operators.C losing money in “pay-per-click“ advertising.D whether the PPA model should be used.(分数:2.00)A.B.C.D.(4).The PPA will become more popular due t
23、o _.A the shortcoming of pay-per-click. B the fraud click.C the punishment for click fraud. D the adoption of leading operators.(分数:2.00)A.B.C.D.(5).Which of the following is true of the text?A Although the risk exists, the internet advertising still can earn a lot of profit,B The PPA will substitut
24、e the original click advertising model.C All operators start to satisfy the advertisers by using PPA.D The entrepreneurs are pleasantly surprised by the temporary solution.(分数:2.00)A.B.C.D.五、Text 2(总题数:1,分数:10.00)In 1575-over 400 years ago the French scholar Louis Le Roy published a learned book in
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